INNOVATION THROUGH EMPATHY.
I am a Designer with a passion for people.
I have spent my life “walking a mile in other people’s shoes” and my career using that deep empathy to better understand what people aspire to, how they think, and how to make their lives better through design.
I have experience in Brand Equity, Design Strategy, and Product Development, and a passion for Consumer-Led Innovation. I have proven success in translating global insights into meaningful design solutions by balancing user empathy, business viability, and technical feasibility.