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Professional Word Nerd / Marketing Strategist
Alexandra Auger
San Francisco, CA
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About
I enjoy cultivating concepts and turning them into innovative ideas that tell spectacular stories. Writing is a true passion of mine; it gives you the opportunity to organize your thoughts and paint a picture that can inspire others.
Working in a creative field allows your mind the chance to explore multiple topics and you continue to learn more about the world around you. I love that I come to work with an open mind and fill it with new information each day. I believe the key to success is to never stop learning. I'm constantly researching, reading, watching, listening--on a quest for more knowledge to embrace and acquire.
“Creativity is intelligence having fun." -
Education
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Bachelor of Arts EnglishUniversity of California2008 - 2013Minor in Professional Writing
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Experience
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Copywriter - The Shop @ GoogleFirewood.Mountain View, CAMay 2018 - Present (8 years 1 month)
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CopywriterWeeblySan Francisco, CAAug 2017 - Apr 2018 (8 months)
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CopywriterEbatesSan Francisco, CAJan 2016 - Apr 2017 (1 year 3 months)
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Copywriter / Content StrategistLovely (acquired by RentPath)San Francisco, CAAug 2015 - Nov 2015 (3 months)- Write e-mails, in-app copy, website content, app store copy, and more
- Wear multiple hats to write in each brand's individual voice-- The RentPath family includes Lovely, Rent.com, and ApartmentGuide.com
- Collaborate with product managers, designers, and business partners to create content that best connects with users
- Develop content strategy with the product marketing team including the e-mail coordinator -
CopywriterMary Kay F.I.R.E.May 2015 - Aug 2015 (3 months)• Compile training packets for new consultants
• Write all marketing copy including flyers and e-mails
• Increase sales production by up to 200%+ within first month alone -
CopywriterQuinStreetFoster City, CAJul 2013 - Apr 2015 (1 year 9 months)• Wrote copy for direct response lead generation websites, newsletters, and emails
• Ensured highly effective creative by combining interactive experience with proven internal best practices
• Collaborated with account managers, fellow copywriters, and designers
• Conquered a weekly workload that often times exceeded 10-15 projects
• Worked with top clients including University of Phoenix, University of San Francisco, New York Life, and IBM -
CopywriterAuger Salon-BoutiqueSacramento, CAJan 2008 - Jul 2013 (5 years 6 months)• Created bios of each stylist detailing years of experience and training
• Helped write and edit copy for ads in magazines, papers, and more
• Wrote flyers, slogans, and all other marketing efforts
• Assisted with planning, purchasing, and selling boutique items -
Editorial InternSacramento365.comSacramento, CAFeb 2013 - Jun 2013 (4 months)• Edited and posted pending events in CMS panel of Sacramento365
• Assisted with research and data collection
• Researched and posted new events on the website
• Sent confirmation emails to content providers
• Represented Sacramento365 at local events and productions
• Published articles for the Sacramento365 WordPress blog -
Disney College Program InternDisneyland ResortAnaheim, CAAug 2010 - Jan 2011 (5 months)• Chosen to be a Disney College Program intern in a group of approximately 250 people out of thousands of applicants
• Formally trained as a merchandise hostess to provide excellent guest service in multiple roles including greeter and cashier
• Assisted up to 200+ guests a day
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Skills
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Elsewhere on the Web
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On Coroflot@amauger, member since 2013
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Following 2
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Followers 2
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