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About
I’m Annabelle Webb, a service designer passionate about turning complex challenges into intuitive, inclusive experiences. With a background in industrial design and marketing, I bring a multidisciplinary perspective to my work. I recently completed my MDes in Design Innovation and Service Design at the Glasgow School of Art, where my thesis examined how students utilize AI in education and how emerging technologies influence learning and engagement.
My practice focuses on co-creation, facilitation, and systems thinking. I love guiding design sprints, mapping messy ideas into clear strategies, and creating tools that make research accessible and actionable. Whether through prototyping, zine-making, or collaborative workshops, I design with people, not just for them.
Outside of design, you’ll usually find me reading in coffee shops, sketching ideas, or spending time outdoors, swimming, hiking, or practicing yoga. -
Education
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Masters Service DesignGlasgow School of Art2024 - 2025
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Industrial Design Industrial DesignAuburn University2020 - 2024
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Experience
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Service DesignerNeighborhood NetworksGlasgow, United KingdomJan 2025 - May 2025 (4 months)Conducted design research, ethnographic studies, and stakeholder
interviews to understand the needs of vulnerable adults in supported
living communities.
Facilitated co-creation workshops and applied systems thinking to
map service ecosystems and identify gaps in support.
Developed service blueprints, journey maps, and rapid prototypes to test
concepts for enhancing independence and community engagement.
Collaborated with a multidisciplinary team to deliver actionable
recommendations, improving alignment between support staff,
residents, and community partners. -
Student DesignerPlaycoreAuburn, ALAug 2023 - Aug 2024 (1 year)Researched and analyzed multiple types of play to inform inclusive and
engaging play system design.
Designed, sketched, and iterated play concepts, refining ideas through
feedback and testing.
Prototyped concepts using 3D printing and other rapid prototyping
methods to evaluate functionality.
Conducted competitor analysis of 20+ products to benchmark features
and identify innovation opportunities.
Designed and modeled a new play system, scheduled for
manufacturing and distribution in 2026. -
Shop TechnicianAuburn UniversityAuburn, ALAug 2022 - Dec 2023 (1 year 4 months)Communicated and enforced safety rules to ensure compliance and
minimize risk.
Supervised and assisted students in the safe use of woodworking,
metalworking, and digital fabrication tools.
Opened and closed facilities, ensuring secure operations and readiness
for classes.
Maintained a clean, organized shop environment, supporting efficiency
and safety for 200+ students annually.
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@annabellewebb, member since 2023