Brey Ranas

Develop and produce creative concepts for direct marketing campaigns for various non profit organizations. Responsible for the overall visual aspects of assigned clients in digital and print media.

Worked with the direct mail team on strategy and design to raise the average gift and acquire new donors under a tight budget. Redesigned direct mail pieces to reflect the new brand and 100 year anniversary. Created brochures, flyers, newsletters and other marketing materials for various departments. Maintained relationships with outside agencies and provide creative direction to freelance designers, copywriters and photographers. Supported the interactive team with selecting images for the website. Designed emails, web banners and coordinated online contests. Proof read collateral to ensure edits are made and that brand standards are met. Designed promotional items for the e-store.

Worked with the President of Sales and Financial Services to determine marketing needs for each community depending on the region. Provided the marketing team art direction for display ads, brochures, billboards, signage and direct mail pieces. Maintained relationships with newspapers, printers and ad agencies. Managed junior designers, freelancers and photographers. Tracked budgets & processed invoices

Created all marketing collateral such as one sheets, brochures, flyers & floor plans. Designed all display ads featured in various newspapers & magazines across the country. Maintained website photos & copy.

Designed sell sheets, signage and direct mail for ConAgra and Kraft Foods. Worked with account executives and the creative director on making edits to pieces, ensuring the client received work before the deadline. Located stock photos, scanned images, collected files, created mock ups & updated the archives.