Asha Ama Daniels

Designed & draped key looks for Marchesa Couture, Notte, and Pearl. Worked on Bridal Fall 2013 Showpiece from concept & initial draping to helping finish the final garment. Hand sewed details and beading for gowns. Assisted in fittings, dyeing, research, sourcing and patterning. Assisted backstage with Spring 2013 Bridal Show, Spring 2013 Courture Show, and Fall 2013 Bridal Show . Co-op at Swift LLC. Hired to start up & design a fashion forward running apparel line for Spring 2012. Managed research, concept, color, fabric, design, development, tech flats, & sourcing.

Designed pieces for Holiday 2011, Spring 2012, & Summer 2012. Researched and prepared Inspiration Boards. Designed and hand sewed mock-up pieces. Created flat sketches and assisted with trim & fabric selection.

Designed & directed art for 3 pieces Administered final presentation of project to Corporate Team. Assisted design of Fall 2011 collection, performed trend research, created concept packets, flat Sketches, & tech packs.

Prepared competitive shopping reports, assisted in design process, helped research for trend, Inspiration, & pricing analysis. Created pitch Sheets & assisted in tech meetings.