Attif Ali

• Design visually appealing and effective user experiences websites aligned with brand guidelines.
• Creating clean, user-centric, and meaningful designs principles.
• Design Mobile Apps which includes visual and interactive elements - UI and UX.
• Create low/high fidelity wireframes, prototype, mock up and user flows in Sketch/Figma.
• Create diagramming, sitemaps for websites in Lucid chart.
• Creating Transitions/page animations for user flows in Animate/Figma.
• Design flows and screens according to best practiced interaction design standards. Partner with junior designers, front-end developers, creative director, project managers and content team on a daily basis.
• Collaborated with cross-functional teams to streamline design processes.
• Work closely marketing team for promotional creatives which includes Email and creative collaterals.
• Apply feedback from Creative Director/Senior Designer in order to continually raise brand standards.
• Contribute to strategic decisions for the brands with the executive teams.