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My initial site comps
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FALLFILLMENT

The 2009 Fall State Tourism campaign for Illinois was centered around the concept of "Fallfillment"; Fall is more fallfilling in Illinois.

As the digital expression of this campaign we created multiple rich media banners and a standalone website playing on the elements of the surprising Illinois autumn.

The link shows all campaign materials, including the digital work. The images show my original sketches for the site through comping, then shows the header banners onsite followed by animation housed on the Tourism site.

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Bart Heird
Group Creative Director Columbia, MD