Elizabeth Pryor

Brochure for prospective students; pocket folder inside back cover to hold additional enrollment paperwork

Client reactivation postcard

Packaged services sales flyer

Business card and matching service brochure

Folding leave-behind pocket brochure

Paperback / e-book cover

TONI&GUY New Puritan book, promoting New Puritan collection launch with step-by-step instructionals. Photo shoot art direction, post production, design, layout, and pre-press.

TONI&GUY Collection NYC book and DVD carrier, promoting Collection NYC launch with step-by-step instructionals. Photo shoot art direction, post production, design, layout, and pre-press.

Collection NYC step-by-step book / DVD set - Book promoting collection launch with step-by-step instructionals. Packaged with DVD set containing

Collection NYC step-by-step book / DVD set - Book promoting collection launch with step-by-step instructionals. Packaged with DVD set containing

Collection NYC step-by-step book / DVD set - Book promoting collection launch with step-by-step instructionals. Packaged with DVD set containing

Collection NYC step-by-step book / DVD set - Book promoting collection launch with step-by-step instructionals. Packaged with DVD set containing

Collection NYC step-by-step book / DVD set - Book promoting collection launch with step-by-step instructionals. Packaged with DVD set containing

Advanced Course Brochure showcasing advanced course offerings. Reorganized annual piece to be cleaner, more intuitive, and more cost effective. 6"x9", saddle stitch, 20p

Advanced Course Brochure showcasing advanced course offerings. Reorganized annual piece to be cleaner, more intuitive, and more cost effective. 6"x9", saddle stitch, 20p

Advanced Course Brochure showcasing advanced course offerings. Reorganized annual piece to be cleaner, more intuitive, and more cost effective. 6"x9", saddle stitch, 20p

Advanced Course Brochure showcasing advanced course offerings. Reorganized annual piece to be cleaner, more intuitive, and more cost effective. 6"x9", saddle stitch, 20p

Paperback book cover

Urban Classics table book - Concept, design and production of 10.5"x13" pictoral table book showcasing annually released hair collection. Cover image manipulated to combine two individual photos. Printed on alternating stocks (Curious Metallics Lustre 92# cover and McCoy 80# dull cover with dull varnish) so that metallic pages are interspersed among matte pages.

Urban Classics step-by-step book - Book promoting collection launch with step-by-step instructionals. Sold with accompanying DVD containing corresponding education. Art direction, photo retouching, design and production. Perfect bound, A4, 66 pgs.

New Classics books & DVD packaging - Objective was to unify the look of two textbooks designed by another artist in order to look more cohesive and work together as a set. Also needed to replicate look in multi-DVD packaging. Solution was to create poly plastic book covers, printed with a grey design on the inside that allows only the book titles and a hint of color/image to show through. The poly also adds durability and protection to a piece used by cosmetology students throughout their basic training (often a messy environment).

Service price menu - Pocket sized takeaway service price menu. Four panels with gate fold. 3.75"x5" flat.

Massive history book - Hard-bound, coffee-table style book depicting over four decades of family run company's origin, history, characters and achievements. Research, editing, copywriting, design, layout and production. Cloth cover and spine under dust jacket have silver foil stamp echoing jacket art. 11"x15"x2" with approx. 630 pgs. / 24 chapters.

Advanced Course Brochure showcasing advanced course offerings. Design reflects tagline "The Dawn of Color" attached to the set of images and techniques introduced for the year; design also had to incorporate additional images from various sources with other styles. 6.25"x10.25", saddle stitch, 24p

Advanced Course Brochure showcasing advanced course offerings. Design reflects tagline "The Dawn of Color" attached to the set of images and techniques introduced for the year; design also had to incorporate additional images from various sources with other styles. 6.25"x10.25", saddle stitch, 24p

Advanced Course Brochure showcasing advanced course offerings. Design reflects tagline "The Dawn of Color" attached to the set of images and techniques introduced for the year; design also had to incorporate additional images from various sources with other styles. 6.25"x10.25", saddle stitch, 24p

Advanced Course Brochure showcasing advanced course offerings. Design reflects tagline "The Dawn of Color" attached to the set of images and techniques introduced for the year; design also had to incorporate additional images from various sources with other styles. 6.25"x10.25", saddle stitch, 24p

Franchisee branding brochure designed to convey identity and entice potential franchisees. Concept, design, production. Art direction on set for cover image. Photos converted to slate/taupe duotone color scheme. Sub-size translucent vellum markers interspersed between sections. 7.5"x12"

Annual advanced educational course brochure. Concept, design, production. 6"x9"

Student workbook accompanying educational course. Concept, design, production. Translucent plastic cover and back combined with spiral bind for functionality and durability. Metallic ink printed on plastic.