Bryan Johnson

Wicked Cool Toys Micro Machines

Delivered to production:
Full graphic apparel lineup
Tech packs / production control drawings

Objectives
-Define user and implement a strategy and cohesive brand identity of an emerging motorsport enthusiast lifestyle brand.
-Produce fashion croquis with apparel design concepts.
-Produce graphic apparel for the current brand base
-Design and screen print samples by hand. (Full screen print process. Negatives / prep screens / burn and washout screens)
-Design line extension and accessories i.e.: watches, eyewear, footwear, denim
-Assess and design tech packs for all new and updated garments and accessories
-Source local and international manufacturing for cost effective quality products
-Evaluate samples from vendors for fit and finish and direct and oversee changes
-Create visually compelling photos and editing (studio shoots and photoshop) for print, sales and social media
-Design packaging (graphic design to reflect the brand in label and packaging)
-Sales and Marketing (brick and mortar /online /social media)

Concept vehicle design PAW PATROL division

Roll:
Apply a creative design process for toy and entertainment product design. Being a diverse and flexible designer to take on additional products as the department warrants expansion. Managing outside design talent and overseeing the development of creative materials and report directly to Senior Design Management. As a senior designer with Spin Master I must be extremely creative with an understanding of toy and game design and must have the ability to bring new and creative products to life from concept through to prototype development.
-Deliver innovative toy concepts that support brand strategy.
Work with development to assess and insure concept feasibility (e.g. cost, schedule, safety)
Participate / lead in new product brainstorming strategy development, creating innovative slots and rationale for existing brands and stay current on market and consumer trends
Concept Development current and new areas of expansion
Development of 2-D renderings and create 3-D models for product concepts
Effectively communicate all project related progress/issues or concerns to the team and Project
Management in a timely and professional manner
Assist Brand Management team where required to develop marketing support materials,
creative boards and layout presentations for new brand initiatives
Supervise and collaborate with outside vendors.
Work on multiple products concurrently at different stages of development.
Travel unaccompanied to overseas offices to work with local engineers.
-Perform as a resourceful, self-starter, who can perform independently and manage gates
Display creative and technical abilities including conceptual drawing, and manual illustration. Knowledge of Adobe Creative Suite Illustrator, Photoshop and Premier. Corel Painter, Rhino and Acrobat

Delivered to production:
The First Ever 20 Proof Popsicle
Tech packs / production control drawings

Lead design and develop the LiqrPop alcohol popsicle.
-Ideation sketches,
-Render full product and flavor range. Develop graphic identity.
-Develop cad for production

-Generate concepts for a new line of premium automotive collectible toys
-Work autonomously and produce concepts including deliverables of Sketch, render and control drawings for manufacturing.

Objective:
-GK International power sports Yamaha division. Implement knowledge of power-sports industry requested for short term sketch project
-Work autonomously to produce concepts for entry level ATV
-Evaluate the consumer ergonomics and implement ergonomics of that consumer into a new base model ATV
-Traditional and digital media (pen paper, Photoshop, Corel Painter, initial cad model (Alias)

-Studies for extended education to apply to masters degree.

Delivered to production:
First EV Platform for Polaris. Polaris Breeze
RZR 4 Four passenger Power Sports recreational vehicle
Entry Level Snowmobile
Full range of accessories closing all polaris brands.
Tech packs / production control drawings

Objectives:
-Define user create image boards and design strategy. Implement the vision of user experience according to the product sector at hand. (vehicles and accessories) Polaris ATV/SXS/Ranger/EV Electric Vehicles/ Victory Motorcycles / Soft goods and hard good accessories / advanced concepts OSPS (Outside Power Sports Innovations)
-Work closely with marketing and engineering to create deliverable gates to keep scheduling and team on track to deliver on time.
-Using various skill sets to bring the vision through. Sketch (traditional), Rendering (Photoshop, Illustrator, Corel Painter), 3D Cad (Alias, Catia, Rhino), Visual mockup and functioning prototype modeling (clay and foam models)
-Extensive fabrication knowledge in metals and plastic molding process
-Present design concepts and production intent to project team marketing managers and executives.
-Conduct customer focus groups both physical and virtual to evaluate customer needs and expectations, initial reaction and ergonomics for a range of end users.
-Oversee progression of team members (Class A CAD modelers and clay surfacing modelers) to ensure design intent is kept.
-Oversee project to ensure design intent throughout the manufacturing process. Tooling, part finish and assembly.
-Create perform and implement product photo shoots and video presentations and proposals for press and public.
-Create strategy for accommodating the accessories lineup per vehicle division
-Implement design strategies for accessories and advancement design strategies for fourth coming model updates.

Objective:
-Define the direction in toy form of Captain Americas motorcycle and adversary army vehicles for movie release.
-Propose classic, modern, retro, steam punk and futuristic directions for boys team program.
Deliverables
-Sketch, render (corel painter, photoshop), manufacturing tech packs (illustrator)

Delivered to production:
Full line of wheels GMC, Chevy Trucks, Camaro Wheels, DUB Cobranding
Full range of accessories crossing all General Motors brands. Cadillac, Chevy, GMC, Pontiac

Lead Industrial Designer
-Objective:
Design aftermarket products for GM brands. HUMMER, Pontiac, Saab, Chevrolet, Buick and co branding design with DUB Wheels.
-Exterior Products: Wheels, ground efects, Graphics, grills.
Interior Products: Underhood panels, seat accents, Carpet accents and graphics, door panel and dash accents and accessories.
-Design objective: Design from sketch through initial CAD surfacing Alias 3D model phase. Oversee project through "A" side model development and fabrication.

Delivered to production:
Full line of vehicle accessories, graphics and of protective riding gear.

Objective:
-Define user and implement the vision boards of user experience through a range of projects (vehicles and accessories) ATV, Snowmobiles advanced concepts and accessories.
-Follow assigned gates to keep scheduling and team on track to deliver on time.
-Using various skill sets to bring the vision through. Sketch (traditional), Rendering (Photoshop, Illustrator,), 3D Cad (Alias, Rhino), Visual mockup and functioning prototype modeling (clay and foam) Graphic Design vehicle and soft goods (Illustrator)
-Evaluate user ergonomics. Seating/controls/ ease of use and functions through hard model and cad evaluations.
-Present concepts and proposed directions to design managers, executives.
-Work closely with engineering and A class cad modelers to ensure design intent.

Beyond the scope:
Learn / study Québec French to better understand the design philosophy of the BRP corporation.