How to Get Your Work Featured on Coroflot
Enter a caption (optional)People must be paying attention to the Project Gallery a lot these days, because the number of emails and comments we've gotten asking how the featuring process works has amped up considerably. There's not a huge amount of mystery to getting featured your work, but in the pursuit of transparency, I thought I'd describe a few of the key guidelines we use when selecting what goes on the front pages of the Projects sections.
A small group of us select between 5 and 10 Staff Picks each weekday. Since I'm on the West Coast and some of the Coroflot staff is in New York, this spreads out the selections across much of the North American day. So if you're in Europe, there may still be new images going up by the time you head to bed.
First and foremost, we're looking for high-quality work and originality - ideally both. This can include outstanding sketching, illustration or rendering skills, but if we come across a graphical or interior design concept, for example, that is truly unique among the literally thousands of images that hit our screens each month, it'll probably get featured, even if the presentations just pretty good. In our experience, such combinations are rare though, and creativity and diligence tend to arrive in concert.
We're also looking for variety, every single day. Coroflot has evolved dramatically from its exclusively industrial design beginnings, and the mix of portfolios reflects that - so does the Featured content; we make sure of it. This means that the bar is a little higher on projects that show up frequently: car renderings, athletic shoe sketches, digital illustrations for magazine and print ads, architectural interior renderings...you can probably guess the rest. The skills showcased in such images tend to be quite high, and so competition for the couple of slots a day that get dedicated to them is equally fierce. One suggestion I can offer is to examine that competition, and create an image that will stand out from it. Augment a set of three-quarter view car sketches, for example, with a low-angle rear-view, or a detail drawing, or perhaps place it in context (context is quite rare in trans portfolios on Coroflot for some reason, especially among students).
Less common sorts of entries that we love to feature include:
- Sensitively designed interfaces (digital or physical)
- Unusual uses of material, especially of the sustainable, durable and low-tech variety
- Discursive design and design-as-commentary
- Outstanding packaging and apparel design
- Medical and education-oriented projects
- Projects that consider construction and manufacturing realities - exploded views, realistic material specifications, etc.
- Anything that elevates a relatively mundane aspect of life into something sublime. Sorry to get maudlin, but this is why we love design in the first place, isn't it?
Hopefully this information helps you understand what we look for when we are featuring work. As always, we look forward to seeing what creative projects the Coroflot community will share next!
Note: This article was originally written by Carl Alviani.
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