Brett Norton

• Managed brand image and daily operation of the in-house Creative Department.
• Directed relaunch of ecomm site that significantly increased traffic and total sales. 
• Extended global reach collaborating with international partners in Europe, the Middle East, and Asia.
• Ensured consistent messaging, branding and strategy alignment between the visual, ecomm and social media teams.
• Guided, educated, and mentored members of the Creative Department, developing design skills and creative ideation.

• Managed, designed and crafted the brand voice and visual center for the running, tennis and lifestyle categories.
• Partnered with sponsored organizations, events, and professional athletes to deliver winning brand message.
• Demonstrated success leading collaborative, cross-functional teams.
• Ideation and creation of print and web projects.
Work included: LA Marathon, Desert Classic, Ironman Championships, ATP World Tour

• Created UI/UX Design for Bird by Juicy website.
• Produced projects for print and outdoor.
• Created web media for affiliate marketing programs.

• Applied knowledge of UI/UX design to offer creative direction during the development of new SKX commerce site
• Organized and directed photo shoots for product and lifestyle imagery.
• Worked closely with product design teams to develop a unique brand identity through product specific landing pages, packaging, television advertising, and POS design.
• Created visual imagery for Skechers stores and retail partners globally.
• Brands included: Zoo York, ECKO Unltd, Skechers, Mark Nason, and Michelle K