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Creative Director / Experience Designer

Brodie Rich

Boston, MA
brodierich.com
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  • About
  • About

    I am a Digital Creative Director with over 20 years of experience. During this time, I have worked at start-ups, a Fortune 200 company and top-tier ad agencies. Having been a front-end developer, art director and experience designer, I know how to execute everything from rich media banners to enterprise level websites.

    Collaborating with team members, I unite experience design, strategy and aesthetics to solve difficult problems. Before immersing myself in the world of digital, my first few gigs ranged from colorizing comic books to producing Medical Illustration for universities and e-learning start-ups.

  • Education
    • BFA Medical Illustration
      Rochester Institute of Technology
      1994 - 1996
      Course work; Gross Anatomy, Surgical Illustration, Human Biology, General Biology, Scientific Illustration.
    • AS Advertising Design & Production
      Mohawk Valley Community College
      1992 - 1994
      Course work; Graphic Design, Art Direction, Illustration, Copywriting, Photography.
  • Experience
    • VP, Creative Director, Experience Design
      BEAM Interactive
      Boston, MA
      Dec 2014 - Present (11 years 6 months)
      Lead the experience design practice for all accounts including Fidelity, Boston Consulting Group, MFS, Aruba and MINI. Oversee a team of designers and copywriters on projects that range from enterprise websites to online videos. Engage with clients through design sprints and co-design sessions to rapidly prototype creative solutions. Additional responsibilities include pitching new
      business, developing proposals, staffing and budgeting for projects and agency relationships.
    • Associate Creative Director, Experience Design
      SapientNitro
      Boston, MA
      Nov 2011 - Nov 2014 (3 years)
      Creative lead for The Hartford, Citizens Bank, VCE and Schneider Electric; Experience Design lead on Mohegan Sun and Webster Bank. Managed creative teams across offices in North America and India. Collaborated with account and program management to staff and estimateprojects. Fostered a cross country relationship between Boston and India creative studios.
    • Associate Director of Digital Studio
      The Martin Agency
      Richmond, VA
      Nov 2007 - May 2011 (3 years 6 months)
      Managed a team of interactive designers to provide solutions for clients and new business prospects. Trained the studio and design departments to develop more digital capabilities.Clients included BFGoodrich, PING, UPS, Manpower, ESPN, Microsoft, Pizzahut and Walmart.
    • Interactive Art Director
      Rightminds
      Richmond, VA
      Nov 2005 - Nov 2007 (2 years)
      Designed websites, email campaigns and banner ads for RightMinds, Infor, Genworth, Carl Zeiss, and LandAmerica. Created a website builder application that enabled local LandAmerica offices to build professional looking websites using approved content and brand assets.
    • Senior Experience Designer
      Capital One
      Richmond, VA
      Sep 2003 - Nov 2005 (2 years 2 months)
      Led the experience design and front-end coding for My One Place, Capital One’s award winning intranet portal. Worked with stakeholders to integrate their ideas into the portal environment and conducted user testing to determine future enhancements.
  • Awards

    Richmond Ad Club Board of Directors 2003 - 2007

    Nielsen Norman Group: Ten Best Intranets - Capital One 2006

    Richmond Show - Gold Award, Silver + Bronze Awards 2006 + 2008

  • Affiliations

    Richmond Ad Club, Richmond RUX, AMI, APA

  • Industries
    • Advertising
    • Internet Applications
    • Mobile Apps
  • Skills
    • Art Direction
    • Creative Direction
    • Experience Design
    • Illustrator
    • Information Architecture
    • Interaction Design
    • Photoshop
    • User Interface
    • UX
    • Visual Design
  • Elsewhere on the Web
    • k
  • On Coroflot
    @brodierich, member since 2011
    • Following 4
    • Followers 2
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