Camila Hori

Under the guidance of the SVP of Marketing I'm responsible for keeping the cohesion of brand aesthetics in its digital expression. I'm also charged with the task of fully leveraging all digital capabilities and generating new ideas to bring the brand to life and add dimension to it. I'm responsible for the design and art direction of email campaigns and all online exclusive content. I oversee online editorial shoots, castings, photo production and manage a team of art directors and designers.
Nine months after I started I was the recipient of LOFT President's Award.

As the Senior Art Director for Brooks Brothers web site I worked directly with the Executive Vice President of Ecommerce to implement a complete redesign. In order to achieve such change I managed the Design, Copy and Photo Studio teams. I was also responsible for all site updates and all visual concepts for the site. I partnered with marketing, analytics and business leads to ensure all campaigns were successful not only from their visual component but also from a business and metrics point of view.

As a creative director I was able to elevate Bluefly’s aesthetics. I became involved with all aspects of the business, seamlessly translating elaborate concepts into easily accessible layouts as well as liaising with different departments to implement all Bluefly’s major initiatives both online and off line. As the head of the Design team at Bluefly, I managed art directors, designers, photographers and stylists responsible for all site updates and over 90 editorial photo shoots a year.

At New York Moves magazine I was able to conceptualize and implement a full rebrand: I redesign the entire magazine and helped create a strong and unique aesthetics as well as built a team of contributors. During the two years I worked at New York Moves the magazine increased its sales by fifty percent.

At Limited Brands I worked on the site updates for Bath and Body Works during their busiest semi annual sale as well as their spring launch.

I worked at Vogue Brazil as designer and became involved with many aspects of the magazine environment. Itook part in strategic meetings and brainstorming editorial approaches for both Vogue and Men Vogue. Through my work at Vogue I was able to interact with the country’s best photographers and writers. I was primarily responsible for designing the beauty and fashion sections from concept to layout.