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Principal Product Designer @ Gen | Customer focused creative vision leader

Cameron Xavier Coleman

Los Angeles, CA
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  • About
  • About

    Customer-focused design leader with a history of creating impactful large-scale experiences. I architect and design end-to-end user experiences for millions of customers across multiple platforms while owning the design process and leading fellow designers from discovery to asset delivery and deployment. I specialize in consumer product design for mobile, web, desktop apps, branding, and marketing.

    My empathy and passion for design drive me to create deeply thoughtful data-driven accessible experiences that meet business goals and delight customers in their daily lives.

    I work collaboratively with key stakeholders in cross-functional teams while leading product strategy and design execution through systems, data gathering, architecture, user flows, sketches, wireframes, usability testing, prototyping, visual design, asset creation.

  • Education
    • AA Graphic Design
      The Art Institute of California
      2008 - 2010
  • Experience
    • Lead Graphic Designer + UI/UX Artist
      Vivid Candi
      Sep 2011 - Present (14 years 9 months)
      Designing web pages for clients. Developing brand identity/logos for clients. Creating print items such as, car wraps, brochures, posters, etc. Handling other graphic needs.

      Creating graphic front end designs for websites
      Brand Development for various companies (print + web)
      Producing websites with wordpress, php, html
      Working directly with clients and art team to deliver design materials
    • Freelance Graphic Designer
      CamXavier.com
      Mar 2011 - Present (15 years 3 months)
      Web + print graphic design. Illustration. Brand/logo development. Layout & typography.
    • Graphic UI Designer
      Broodworks, Inc
      Feb 2011 - Mar 2011 (1 month)
      Graphic UI designer, menus, style development, conceptual functionality.
    • Graphic UI (Intern)
      Sony Computer Entertainment America
      Nov 2010 - Feb 2011 (3 months)
      Assisting in the day to day project tasks of the development team artists. Designing illustrative front-end layouts. Designing user interfaces.
    • Cashier/Usher
      AMC Theatres
      Jan 2008 - Sep 2008 (8 months)
      Selling admission passes to guests preparing and serving items to guests & Maintaining theatre facilities
  • Awards

    Best of Quarter: FA 08, SP, 09, FA 09, WI 10.



    Honor Roll: FA 08, SP 09, FA 09, WI 10, SP 10, SU 10.



    2007 First Place 13th District Congressional Art award

  • Affiliations

    AIGA Student Chapter

  • Industries
    • Consumer Electronics
    • Internet Applications
    • Mobile Apps
    • Services
    • VR / AR
  • Skills
    • Graphic Design
    • UX
    • Web Design
  • Elsewhere on the Web
    • n
    • k
  • On Coroflot
    @cxc_designs, member since 2010
    • Following 4
    • Followers 3
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