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Art Director / Creative Graphic and Web Designer

Desirée Schmidt

Hod-Hasharon, Israel
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  • About
  • About

    I’m a creative graphic designer with over 15 years’ experience within the industry; graduated from the Technical School of Plastic Arts “Eloy Palacios” in Maturin, Venezuela. I have also completed number of professional courses of graphic design and related software. During my studies I received my first job offer to work as a web designer. Then in 2002 I moved to the United States to further develop my career. That’s where I strengthened my knowledge of vector design as well as plotter printing. After America I began working as graphic designer at an advertising company in Canary Islands, Spain. Working there enabled me to expand my knowledge about print design. I am currently established in Israel with my beloved husband and continue working in my career area, learning and developing every day new wonderful stuff about design in all its forms, print and web from Logo design to UI & UX design.

    I like to design using Photoshop and Illustrator. I have also knowledge on Balsamiq Mockups to create sketch during the UX process. For web-mastering I like to use Dreamweaver, Fireworks and Flash having knowledge on HTML, CSS, jQuery, Action Scrip (Flash) and PHP so I can comfortable work with programmers and have an easy and clean working flow, but what I really like is to go into the fascinating world of understanding user's needs and transforming that into an effective, friendly and beautiful front-end design.

    My latest works can be found at: www.behance.net/desireeschmidt

  • Education
    • Diploma Flash Interactive | Dreamweaver
      Mentor College
      2009 - 2009
      • Logical thinking of the animation software • Creating graphics with Flash • Animation and motion graphics • Classic animation - Frame by Frame • Creating animation timeline and working with layers • Creating Symbols • Interactivity and programming (Action Scrip 2 and 3) • Combining image, video and sound • Optimization: The relationship between the content of the movie and the speed of the movie flow online • Tips, practices and special effects • "Advertising" video and integration to the site
    • Bachelor Degree in Arts and Graphic Design Graphic Design and Fine Arts
      Technical School of Plastic Arts “Eloy Palacios”
      1999 - 2002
    • Diploma for each learned program Various Professional Courses - Graphic Design
      Business and Technological Center College
      1998 - 2001
      • Photoshop • Corel Draw • Publisher • Page Maker
  • Experience
    • Art Director \ Creative Manager
      Tech Financials
      Israel
      2011 - 2015 (4 years)
      • Managing the branding design, development, deployment and maintenance of the company’s presence. As well as the daughter company: OptionFair (online and print)
      • Oversee all aspects of the Websites, Landing Pages, Banners, Mailers and Newsletters design, as well as all printing materials needed by the Marketing team
      • UI/UX design of Trade-Platform and websites (web and mobile)
      • GUI design of mobiles applications
      • Responsive websites design
    • Freelance / Independent Graphic and web designer
      Desirée Morales - “Creative Graphic Designer”
      Israel
      2009 - 2011 (2 years)
      Web Design:
      Full Websites design including Flash and HTML basic development, interactive banner ads, intros, presentations, gadgets and GUI design using Photoshop, Illustrator, Dreamweaver, Flash, Fireworks, Power Point and my knowledge on Html, CSS, Java script, PHP, and Action Script.

      Print Design:
      Publicity campaigns, posters, stand up’s, signs, catalogs, brochures, datasheets, stationery, logos and tagline design, business cards, flyers, diptychs, triptychs, and more.
    • Senior Web & Graphic Designer
      Forma Group
      Israel
      2009 - 2010 (1 year)
      Web Design:
      Web and UI Design of multiple company web sites, working closely with the product managers, the creative director and the programmers.

      Print Design:
      Design of all kind of printable material such as logos, business card, posters, booths and much more.
    • Senior Web and Graphic Designer
      Seeking Alpha - “The #1 financial opinion and analysis site on the web”
      Israel
      2008 - 2009 (1 year)
      Web Design:
      Design maintenance of the Seeking Alpha portal. Online branding design & advertising for marketing and sales teams; banner ad’s (static & animated), branded websites backgrounds, internal and external Landing Pages, etc. Illustrations for the private company stock images.

      UX/UI Design: (working closely with the product manager and the programmers)
      UI design for the Navigation and new features of the site. UX/UI design of intranet programs for management and administration of the web site. UI design for the Editors platform, to public and manage their post at the SeekingAlpha’s site.

      Print Design:
      Responsible of all printable marketing material: business card, company folder, flyers, brochures, newspaper advertisement, conferences printed material, etc.
    • Freelance Web and Graphic designer
      Gadroy - "Software & Design"
      Israel
      2007 - 2008 (1 year)
      Web and Multimedia:
      Websites, Landing Pages, Mini-sites design. Flash and Gif animations for Banners.

      Print design:
      Company Branding (Stationary), Business Card, Flyer's, Weeding Invitation cards, Blessing Cards, Ad publicity, etc.
    • Creative Designer
      Studio Rave Pelleg
      Israel
      2004 - 2007 (3 years)
      Web and Multimedia:
      Web design, Flash and GIF animations for presentations and banner ads, multimedia and Power Point presentations.

      Print design:
      Company Branding, Logos, Posters, Flyer's, Newspapers, Brochures, Invitation cards, Blessing Cards, Business Card, Folders, Ad publicity, Calendars design, Album’s design, etc.
    • Graphic and Web Designer (Print, Web and Multimedia)
      Loren's Publicidad | Digital Sign Solutions | XP Consultores
      Madrid, Spain
      2001 - 2003 (2 years)
      Print design:
      Company Branding (Stationary), Logos, Posters, Flyer's, Newspapers, Brochures, Invitation cards, Blessing Cards, Business Card, Folders, Ad publicity, Calendars design, Album’s design, etc...

      Web and Multimedia:
      Flash and HTML Web design, Flash animations, banner ads, multimedia, Power Point and Flash interactive presentations.
  • Skills
    • Branding & Corporate Identity
    • Graphic Design
    • Web Design
  • Elsewhere on the Web
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  • On Coroflot
    @desireemorales, member since 2010
    • Following 3
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