Daniel Okoda

Since the 17 years working in advertising, my main skill was to reinvent myself over the years. I began my profession as art assistant and I did part from end of a generation where everything was done manually. Used inks, box cutters, scissors and analogue photography.

My big passion was always drawing and music, and even today consider these craft my main professional differential. Through these two passions I have learned the secret of being curious, make test, fail, frustrate me and improve. A continuous learning and which to this day continues to my improvement.

This took me a lot of responsibility early develop departments of design and creativity on smaller agencies where the owners not dominated the situation - despite the large administrative/financial knowledge – from day to day in this kind of department.

Today, in an age where all this is already past and where everyone discuss how will be the future of marketing and how the technology products will influence our life, I adapted again and there are 3 years ago I was preparing for the new times, where I left aside just Art Direction and I began devote myself to study of technology and how to create with her regardless of who, how and what you use it.

I believe everything I’ve learned over the years how Art Director, Design, Technology and Programming, Marketing, Management and Entrepreneurship has always connected to a single desire:

“ Never believe what I do is for me, but for people to see something of value and consequently help change their lives for better”.

Every time I reach this goal, I consider this as a prize.