Our goal was to design and manufacture the strongest, best looking Adventure Moto accessories in the world. We succeeded. All in the USA.
After market research and competitive analysis, I created sketches and mock-ups to present to the rest of the team. Once our final direction was determined, I created a design package to outline the key design and functional aspects of the assembly to hand off to engineering. Once we had prototypes I helped test fitment and durability to ensure that our very high standards were all met. Finally I was responsible for product photography for the web, instruction sheets for customers, instructional and promotional video content, and occasionally graphics and print designs for the marketing team.
