Elvira Gallegos

DigitalPeople (Contractor)

• Work with CBG (Consumer Brands Group) and Testors
• Website Content Management; Use Sitecore CMS (as Content Manager) to manage content and data
• Enter content in Sitecore for DIY projects and upload them onto RustOleum.com or Testors.com
• HTML
• Verify product folders, create Digital Asset folders, clone when necessary
• Link Media Library items to the appropriate image reference within the site’s content
• Create the appropriate folders on both the Authoring and Production servers
• Re-size product images in Photoshop for brands and convert to JPEG’s and/or PNG’s.

DigitalPeople (Contractor)

• Work done in Extensis
• Digital Asset Management
• Tagging images so they are searchable

DigitalPeople (Contractor)

• Coordinate production efforts with Creative Management to ensure proper electronic output
• Assist in updating and maintaining catalogs utilizing Adobe InDesign
• Work in SharePoint on company website
• Edit URL links for brands and products in SharePoint
• Assist team with other timeline based priorities when needed

Randstad (Contractor)

• Worked in Sitecore as Content Manager
• Migrated the old Zurich website from SharePoint to Sitecore
• Created web pages in Sitecore
• Used HTML to position images and content on web page in Sitecore page editor
• Uploaded data and images into appropriate folders
• Linked items with HTML to appropriate reference in Sitecore page editor
• Made item names SEO compliant
• Created PDF’s of articles off the website
• Created spreadsheets of data for subjects to be used in Sitecore
• Created Word documents from content off website
• Grabbed images off SharePoint and Zurich website to resize in Photoshop

DigitalPeople (Contractor)

• Worked with a team of Web Developers and Managers on the new Rust-Oleum website for IBG (Industrial Brands Group), CBG
(Consumer Brands Group), IBU (International Business Unit) Australia, the RO Sales Support Site (Internal), and the Testors
Groups website (Testors, Aztek, CreateFX and Model Masters Brands)
• Utilized Sitecore CMS (as Content Manager) to manage website content and data
• Migrated content, data and images from old website to new website
• Linked Media Library items to the appropriate image reference within the site’s content
• Made item names and SKU’s SEO compliant
• Clean-up of HTML code
• Verified product folder levels exist
• Created the appropriate folders on both the Authoring and Production servers and in Digital Assets
• Cloned when necessary
• Used Extensis DAM to search for images,
• Re-sized product images in Photoshop for brands
• Photographed products for Testors

Quad County Urban League, Aurora, Illinois
Adult & Dislocated Workers Program:
Training Site: 4M World Technologies

• Marketed company’s products and services to the right market, training on the N4z Suite tool and all features
• Redesigned 4M logo, PowerPoint template and web pages
• Designed invites, fliers, handouts, tradeshow banner, update marketing materials, etc.
• Website maintenance
• Formatted and modified documents in Word and PDF’s; Made PDF’s interactive
• Social Media: Managed U.S. Twitter and LinkedIn
• Developed and designed surveys and e-mail blasts
• Coordinated and participated in promotional activities and tradeshow preparation
• Assisted coworkers with questions on HTML & CSS, how to set-up/use social media, MS Office questions, etc.

• Oversaw all marketing and promotional activities
• Designed and developed all marketing/advertising materials and e-mail blasts with company objectives
• Updated website with new information
• Assisted with tradeshow preparation such as printing, gathered fliers, brochures, giveaways, etc.
• Cultivated a process to test and review the effectiveness of each promotion
• Marketed company’s products and services to the right market whether it’s B2B or B2C
• Managed all aspects of production, receipt, and distribution of marketing materials
• Achieved consistent and timely marketing coverage utilizing all available distribution channels
• Conducted marketing research to identify potential opportunities
• Analyzed potential strategic partner relationships

• Designed (print) artwork for ads, trade publications, brochures, newsletters, tri-folds, fliers, handouts, t-shirts, etc.
• Created “Quest” e-mail blast newsletter in MS FrontPage and distributed to internal and external clients
• Created PowerPoint presentations for tradeshow use
• Updated Intranet/web with current documents and information
• Formatted and modified corporate marketing materials/documents in Word as well as training materials for internal/external use
• Marketing Research for tradeshow giveaways such as t-shirts, etc.
• Assisted with tradeshow preparation such as printing, gathered fliers, brochures, giveaways, etc.

• Designed artwork for ads, trade publications, brochures, newsletters, tri-folds, fliers, course guides, etc.
• PowerPoint presentations with sound and animation for consultants and instructors use
• Updated Intranet/web with current documents and information
• Placed designed ads in various publications and on promotional gifts
• Maintained and improved client database and templates
• Managed marketing research for giveaways, t-shirts, etc.
• Went out on field with inspectors to take photos for in-house/promotional use
• Ordered and processed mailings for promotional gifts