Sam's Oat Jar | Overnight Oat (Creative Concept Direction)
I’m Far From Perfect. I’m Just Real. That’s Who I Am!
Skullswagger | Get Stylish, Keep It Real, Be Unique (Online Streetwear Concept Direction)
Acer | Make a Plan. Get Shield Up. Be a Hero (Concept : SuperCare Plan)
Acer | Your Files Don't Need To Take a Risk (Concept : SuperCare Plan)
Acer | The Worry Free Mind (Concept : SuperCare Plan)
Microsoft | Endeavor Microsoft Tech Day 2013 (Corporate Event Launch Concept)
Intel Ultrabook | Ultra Possibilities Idea (Introducing Ultrabook Launch Concept)
Realpower | Energy Drink (Creative Poster)
HOMElove | Home & Living Exhibition (Christmas Edition 2017 Concept)
HOMElove | Home & Living Exhibition (Announcement Concept)
WinterFest Expo Kuala Lumpur (Christmas Shopping Expo Concept)
Dr. Ko | The Enchanted Sabyrinth (2018 Annual Dinner Concept)
Dr. Ko | Starry Night (2018 Annual Dinner Concept)
Dr. Ko | A Tale of Magical Moments (2018 Annual Dinner Concept)
Epson | Designed and Made for Creativity (Large Format Printer Launch Concept)
Epson | Engineered for Precision Unrivalled Performance (Large Format Printer Launch Concept)
Acer | The Journey (2019 Calender Concept)
HP | Create Sparkle This Christmas (Pocket Camera Launch with Christmas Concept)
Tefal | Your Great Companion with Time (On Ground End-Consumers Experience Event Concept)
Intel Malaysia | 40th Anniversary (Anniversary Event Celebration Concept)
Intel | Character Mascot (Concept Ideas)
Concept Art

is an overarching “Big Idea” that captures audience interest, influences their emotional response and inspires them to take action. It is a unifying theme that can be used across all campaign messages, calls to action, communication channels and audiences.

Elastic Concept
Advertising | Event | Marketing Kuala Lumpur, Malaysia