Creative Graphic Designer
Los Angeles, CA
* Responsible for product design process to include branding analysis, initial sketch presentation, design and product oversight from initial concept to approved packaging * Create and design ALL packaging and branding elements of junior, missy and Girls apparel. * Prepare mock ups, present and submit sketches to align with seasonal plans packaging and brand direction. * Provide Marketing team with Branding elements to include advertisements, Retail store signage, e-blasts, web design, etc. * Provide oversight in concept samples - communicate with factories overseas daily to insure artwork and packaging from concept to production, is created correctly and efficiently to meet deadlines.
BIG STRIKE USA
* Responsible for assisting Senior Designer as well as creating a collection to include knits and wovens. Created market research trend boards, initial sketch presentation, and design and product oversight. * Designed knit tops and separates for various Buyer requests along with a seasonal company line * Communicated/ delegated work with internal sewing team as well as patternmakers * Prepared Market research in colors, fabrics, print and pattern color ways popular for the season and for specific seasonal buyers. * Provide oversight in fit - responsible for fit aesthetic from sketch through TOP. * Maintain and meet Sales Rep calendar dates and sample requests. * Participate in seasonal concept meetings and strategic planning meetings with management. Entered and revised data in BOM and apparel magic components (FURTHER WORK EXPERIENCE AVAILABLE UPON REQUST)