Ernesto Torres

Graphic artist of BTL and social networks with more than 10 years of experience, development of 3d pieces, graphic lines, content developer for multiple industries and national and international brands, from entertainment, tourism, consumer goods and more. Design under close collaboration with each account to develop innovative social media content to create a variety of innovative graphics.

Development of content calendars for social networks.

Social Media Content Creation Direction – Designing social media content in interactive formats like gifs, graphic posts, short videos, etc.

Development of campaigns, logos, branding, both for social networks and BTL implementation. Always aware of the new formats and features offered by design platforms. I develop 3D mockups for events which generate new business opportunities, as well as launches and weekly reports of performance metrics and KPIs.

Skills

More than 10 years of work experience in graphic design, BTL, Social networks, Events and advanced knowledge of Adobe CS Suite, Photoshop, Illustrator, InDesign, Cinema 4D

Passionate about social platforms and culture

Excellent oral and written communication skills in English and Spanish, being able to convey ideas with confidence.

Knowledge, curiosity and experience with tactics for the digital world.

Excellent interpersonal skills, knowing when to speak up and/or asking for support when needed. Ability to generate ideas and think creatively, and be able to communicate them in team brainstorming.

Ability to work on multiple tasks simultaneously under pressure.

Attention to detail – revision, aesthetics, among others.

A can do attitude, if the tools or methodologies we need do not exist, we create them.

Developer of visual identity/branding and the creative strategy of high-impact brands, making sure that they respond to the positioning defined for each one.

- Presentation of proposals and creative ideas

- Design of all kinds of pieces, both off-line and on-line (spots, buses, models, press, banners, newsletters, ...), advertising and sales material, including packaging, 3D.

- Realization of final arts

- Realization of presentations

- Research trends in the sector at the advertising level to ensure the differentiation of our brands.

Creative person, with initiative and autonomy, decisive, and with great desire and enthusiasm, Responsibility and involvement are key factors for a good designer.

Training in advertising or graphic design

Provable domain of the adobe suite

Knowledge of 3D design and rendering of spaces

Agency experience or ability to easily adapt to a variety of brands

Live event experience

creative, innovative person

Creating marketing strategies to attract customers

Mock-up creation

Post creation for our networks

I make, optimize and supervise the designs required by the company

Organization and strategic planning of your pending.