Ethan Smith

Manage and direct product design, user experience design, and marketing projects for outdoor industry clients. Focus on sustainable solutions and innovation based on 3.8 billion years of R&D.

Cultivate great ideas, talented people, and symbiotic relationships to grow and develop experiences that make the act of asking nature’s advice a normal part of everyday inventing.

Consult with high level creative and executive teams for a wide variety of corporate, start-up, and nonprofit clients, large and small. Work includes creative strategy and direction, concept, product design and development, interactive design and development, visual design for motion and print, brand development, and photography.

Clients:
Biomimicry 3.8, XPLANE, Nau, SouthWings, International League of Conservation Photographers, Tabar, Sunset Mortgage, Indochine Development Group, Under Solen Media, Reel Water Productions, EP Films, Humanities Washington, Foundation for Sustainable Technologies, King Pacific Lodge, Alder Creek Kayak & Canoe, The Kamchatka Project, Lewis & Clark College, SeaChange, Biomimicry Oregon, and others

Focused on achieving ideals of performance, beauty, and sustainability in practice and product. Collaborated with internal and external teams to design and develop fabric graphics and patterns, trims, complex apparel features, t-shirt graphics, and the company’s inaugural launch of luggage and accessories. Participated in high level strategic planning sessions. Worked closely with design, development, and merchandising teams to manage visual line-plans and create a proprietary database-driven visual line-plan, and assisted with line-level product, palette, and materials direction.

Collaborated with clients and development team to conceptualize and develop gloves and footwear for diverse clientele in the outdoor industry. Created a database-managed in-house materials library, managed an intern, redesigned corporate branding, and assisted with operational development. Began as intern.

Clients:
Outdoor Research, Eddie Bauer First Ascent, Nau, Black Dot, Sierra Designs, Mountain Hardwear, Bonfire, and Metolius

Assisted architects with many aspects of design process. Revised design specs, prepped charettes, built models, analyzed blueprints, developed branded collateral, and organized archives. Also assisted office manager with supply inventories, front-desk reception, and upkeep of the showcase studio space.