David Ferris

Accountable for every aspect of business as a solo designer including project management, creative strategy, art direction, design, print production/management, and maintaining good client relationships Publishing Work * Projects included: Book covers, book series, box sets, interior design/typesetting, collateral, and a quarterly magalog * Designed two comprehensive study guide programs containing study and leader guides (80-175 pages), logotype, DVD box set, marketing collateral, and hardcover book Branding/Identity Work * Designed identity systems for six new business startups, helping five attain goal of securing funding and/or being acquired * Designed new identity systems for four established small- to mid-size companies, created strategic solutions fitted to their new business model and consulted in the transition from old to new identity * Served as consultant, art director and designer on a sophisticated, interactive web application utilized by marketing managers of Fortune 500 companies * History of excellent client relationships on both short-term projects and with long-term clients of up to 10 years, clients included: Crane & Co., Cushman & Wakefield, Foundstone, KEEN/MIDA, Lawton Mull, Duke Health Center, DiSalvo Contracting, McAfee, and Haskell Jewels Collaborative Work Worked with both large and boutique firms on a broad scope of projects including comprehensive brand campaigns, identity programs, brand guides, annual reports, various print communications, and web/interactive design * Developed and/or maintained design strategy while working with multiple firms on a variety of projects, clients included: eBay, Skype, Target, Nexxus, St. Ives, Judith Leiber, Shiseido, Birlington Coat Factory, Jantzen, World Music Institute, and Legg Mason Investment Counsel * Devised comprehensive brand initiative with large agency creative team for OshKosh clothing comp...

Illustration Department
• Typography & Image

Responsible for overseeing the highest standards of creative output at this boutique design firm
• Managed print communications, marketing materials, institutional literature, direct mailings,
branding and identity systems for both small companies and Fortune 500 clientele
• Provided consultative oversight of creative staffing, as well as general office hires
• Collaborated with creative director on concept and strategy of numerous design projects
• Effectuated seamless communication between clients and creative teams
Noted Accomplishment: Managed the design implementation of Chase Bank’s CHASEChoice project; provided oversight to this large-scale, multi-faceted campaign, ensuring integrity of design and visual consistency throughout all 26 campaign elements and meeting tight deadlines while serving as client liaison

Noted Accomplishment: Devised and implemented the comprehensive institutional identity program for Duke Children’s Hospital & Health Center; responsible for designing the logo, stationary, large format quarterly newsletter, brochures, promotional material, unique signage and establishing a brand style guide