Garry Chernoff

Project Manager/CSR for large format and display projects.

EXPERIENCE:
SENIOR PROJECT MANAGER/CONSULTANT 4/12-2/22
Clients include: Coty, MRM/McCann, ESPN, Oxygen Channel.
RESPONSIBILITIES:
• Project Manager for all Consumer, Entertainment and Sports marketing initiatives for Brand/Program Marketing, Ad Sales, Affiliate Marketing, Event Marketing, Acquisition Marketing, Promotional Marketing and Corporate Communications.
-Coty-Project Manager for packaging, non-packaging and in-store display projects for Calvin Klein, Marc Jacobs and Tiffany.
-MRM/McCann- Sr Project Manager for Verizon account managing direct mail and packaging projects.
-NBA- Sr Account Print Project Manager for the NBA All-Star Game Weekend and Events, the WNBA, the Global Games, the Player's Lottery and the Player's Draft.
-ESPN- Sr Project Manager for various sports marketing projects.
-OXYGEN Channel- Sr. Project/Production Manager for Brand Marketing and company.

• Project Manager for all print, key art and logos, signage, collateral and events for the NBA All-Star Game and Events weekend, Global Games and the WNBA marketing print initiatives for Brand Marketing, Ad Sales, Affiliate Marketing, Event Marketing, Acquisition Marketing, Promotional Marketing and Corporate Communications,from inception to completion.
• Managed heavy volume of 4/C print ads, key art and logo development, OOH tactics, commemorative and game day tickets, inserts, in- store marketing, invites, one sheets, events, signage, all collateral for games and events, program, publications, brochures, direct mailings, premiums, POS promotions, brand guidelines and large integrated marketing campaigns.
• Oversaw the development of scope of work details (assumptions, project plan, allocations and budget).
• Interacted regularly with all members of the Creative and Marketing departments including Marketing Managers/Directors, Creative Directors, Graphic Designers, Copywriters, Art Buying, Graphic Studio Artists, Retouching and Production staff, as well as various other departments, outside ad agencies, external resources, third party vendors and stakeholders, to execute projects.
• Led and coordinated all kickoff meetings, check-ins, updates and presentations between team members and departments.
• Responsible for managing outside creative agencies, resources and vendors.
• Implemented, maintained and distributed project status reports, hot lists, production timetables milestones and estimates for all projects in progress.
• Held daily/weekly status meetings with various departments and clients for projects in progress.
• Responsible for all logistics of a project including coordination of fulfillment list with vendors, shipping and delivery as per timeline, POD oversight, risk management and delegation.
• Streamlined the workflow to eliminate duplication of efforts which improved efficiency.

• Project Manager for heavy volume of digital banner ads, OOH tactics, 4/C ad work, one sheets, collateral and events, signage, site updates, digital marquees, direct mail, POS promotions, premiums, all trade materials and large integrated marketing campaigns, from inception to completion. Was brought on to cover for someone on vacation and was asked back twice before being hired staff.
• Provided support to others for the day-to-day management of projects and increased efficiency.

• Project Manager for all A&E and Lifetime Consumer and Entertainment marketing and event initiatives for Brand/Program Marketing, Ad Sales, Affiliate Marketing, Event Marketing, Acquisition Marketing, Promotional Marketing and Corporate Communications and HISTORY Channel’s Corporate Outreach marketing, educational and event initiatives, from inception to completion.
• Managed heavy volume of key art and logo development, digital banner ads, OOH tactics, 4/C ad work, one sheets, events, signage, site updates, social media campaigns, LED displays, collateral, publications, packaging, inserts, in-store marketing, call center promotions, affiliate and direct mailings, on air promos, sizzle reels, premiums, POS promotions, media press kits, brand guidelines and large integrated marketing campaigns, from inception to completion.
• Was instrumental in eliminating duplication of efforts, streamlining the workflow and process, which improved efficiency.
• Oversaw the development of scope of work details
• Extensive contact with clients, vendors and stakeholders.
• Implemented, maintained and distributed project status reports, production timetables and estimates for all projects in progress.
• Provided support to others for the day-to-day management of projects and increased efficiency.
•Held daily/weekly status meetings with clients and internal teams for projects in progress.
• Oversaw project logistics.
• Handled the development, approvals, distribution, archiving and updating of key art, unit shots, logos and brand guidelines for events, partner companies, outside ad agencies and in house creative departments to maintain company branding and continuity.

Project/Traffic Manager for all Consumer, Entertainment and Sports marketing initiatives for Brand/Program Marketing, Ad Sales, Affiliate Marketing, Event Marketing, Acquisition Marketing, Promotional Marketing and Corporate Communications.
• Managed heavy volume of 4/C print ads, OOH tactics, one sheets, in store marketing, call center promotions, collateral, Key Art, media press kits, events, signage, publications, direct mail, POS promotions, premiums, all trade materials and large integrated marketing campaigns, from inception to completion
• Implemented, maintained and distributed project status reports, production timetables and estimates for all projects in progress.
• Held daily/weekly status meetings with clients and internal teams for projects in progress.
• Was instrumental in eliminating duplication of efforts, streamlining the workflow and process, which improved efficiency.
• Handled the development, approvals, distribution, archiving and updating of key art, unit shots, logos and brand guidelines for events, partner companies, outside ad agencies and in house creative departments to maintain company branding and continuity.
• Co-wrote a company print process handbook for all SHOWTIME employees.
• Was instrumental in the re-branding of SHOWTIME, the launches of 7 additional SHOWTIME Channels, SMITHSONIAN Channel launch and the initial development of the LOGO Channel.
• Supported Producers, Highlight Producers and Associate Producers with the production of live or taped shows or events.