Gauri Alate

Responsibilities:
 Designed high fidelity interactive screens in Figma for the entire navigation flow focusing on Manual Order Allocation (MOA) process.
 Created user/navigation flow in Miro board for the stakeholders for better understanding of the key features.
 Worked on UX deliverables for the Canada and Chile market for the MOA program.
 Involved in brainstorming sessions with tech team and the requirement sessions with business team along with the end users lead.
 Followed agile methodology with the Project Development Tracking Tool like Jira.

Responsibilities:
 Worked on Competitor UX Assessment with focus on Project management and research.
 Worked closely with AEM developers while delivering the design to tech team.
 Worked with review teams like User Accessibility and Design Standard.
 Came up with the detailed design documentation for the developers in Figma mocks.
 Contributed and helped on Design Tokens setup in Figma for the company’s standard design system.
 Delivered designs with creative ways to solve UX problems (e.g. usability, findability).
 Developed the understanding of product specifications and user psychology with pain points.
 Conducted concepts and usability testing to gather feedback on design.
 Worked on interaction design and information architecture.
 Studied personas through user research and defined the right interaction model to evaluate its success.
 Worked with UX writer on Copy Deck for the text content in design.
 Developed interactive prototypes and high fidelity mockups around customer needs.

 Worked on Digital Asset Management (DAM) platform, part of American Express's Enterprise Marketing Platforms and Services.
 Designed UI/UX of 2 key strategic capabilities on the 2022-2023 product roadmaps: a tool to enable the efficient update of marketing copy and disclosure language blocks in mass and a tool that accurately generates required disclosures for acquisition offers to be used in the creative development process.
 Developed UX deliverables based on input from product and engineering team to ensure we were building the most intuitive experiences while also maintaining technical feasibility.
 Ensured the design consistency among the multitude of user journeys within the DAM and contributed to the maintainability of our front-end components.
 Followed Project Development Tracking Tool like Rally and Agile Methodology.

 Created UI/UX deliverables for Ford GVMS – VIN Data History Services.
 Designed and developed design solution for the Ford StatusPage Services.
o Created high-fidelity interactive prototypes for the stake holders.
o Contributed in brain storming sessions and involved in every step of the project cycle.
o Designed User Metrics with the User Centered Design Principles and implemented with the Ford Design Standards.
 Worked on various Web Applications and modules.
 Develop & enhance existing internal (FEDE WB) Web Applications for client businesses.
 Created wireframes, storyboards, user flows, process flows, and sitemap.
 Designed interactive prototypes for the usability testing purposes.
 Worked on hi-low fidelity mockups and pixel perfect graphic interfaces for the various devices.
 Involved in the brain storming sessions with the project leaders, developers, business team and the project stake holders during the various project stages.
 Supported discussion with business, IT management, and vendor teams.
 Leverage communication, negotiation and interpersonal skills through all phases of the project.
 Conducted, engaged and involved in the End User Interviews to get the better understanding of the ‘Pain Points’.
 Followed Agile/Scrum development process and work environment.

Responsibilities: * Designed wireframes, storyboards, user flows, process flows and site maps for the Teachers' Retirement System for the State of Illinois. * Created Frontend Web Interfaces with knowledge of the latest UI trends and technologies. * Redesigned existing web page layouts and design based on wireframes. * Worked in Agile environment.

 Designed Hi-Low fidelity UI for the sports league management software.
 Built a new version of the internal system with appropriate UI UX and UCD Principles.
 Created workflows and layouts that are easy for new employees to navigate and use with minimal training.
 Worked in Agile environment.

Responsibilities: * Served on a Patient-Centric mobile application for iOS and Android platform. * Developed interactive prototype in Axure, Illustrator and inVision for user testing purposes. * Created online usability testing to provide feedback and documentation to the developers. * Worked in Github to enhance and maintain app UI styling with CSS. * Composed pixel perfect mockups for mobile app screens with an appropriate color schemes.

Responsibilities: * Created high and low fidelity prototypes for both mobile and web app. * Designed pixel perfect color mockups for the client feedback. * Involved in clickable prototype design and stakeholder test on it. * Worked in Agile/Scrum environment. * Involved in usability testing, user research, user stories and navigation/user flow.

Knowledge Management Expert (User Centered Design) Responsibilities: * Utilizes User Centered Design Methodology and Design Thinking to work with business partners, product managers, and business analysts to provide designs including wireframes, prototypes, user/navigation flow, user testing that addresses the 'jobs to be done' brings business value and is intuitive, efficient, and enjoyable. Core competencies Business Requirements, Communications, Day-to-Day Operations Learning and Knowledge Serves as an advocate for the customer/end-user, empathizing with them while being mindful of business goals and opportunities.

Responsibilities: * Developed Responsive, mobile-first websites with UX design and navigation/user flow and the tools like HTML, CSS. * Tested websites and apps across browsers, platforms, and devices. * Created interactive wireframes for website and applications. * Managed user interview and usability testing with interactive prototypes. * Created the right documentation for the task at hand including annotated design interactive mockups and prototypes.