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Creative (Art)

George Harak

Jackson, NJ
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  • About
  • About

    Creative Director (ART) | Brand Ambassador

    Hands-on creative who enjoys challenges, mentoring staff, collaborating with clients and bringing ideas to life. Seeking new creative leadership opportunities that allow for continued education and growth.

    Core Competencies

    • Diverse Client Categories

    Apparel, automotive, consumer electronics, consumer packaged goods, beauty, pharmaceutical, quick serve restaurants, technology and telecommunications

    • Strengths in Design

    Strong understanding of white space and color theory. Ability to conceptualize multiple styles on brief within the most demanding deadlines. Experience in print and online advertising, apparel, collateral, direct mail, events, FSI’s, packaging, point-of-sale, OOH, trade show and vehicle graphics

    • Strengths in Management

    Collaborative, detail-oriented, resourceful, efficient, strategic, client-savvy, goal driven. Even tempered and ego free.

    A solid book with over 20 years of hands-on industry experience

  • Education
    • Bachelor of Fine Arts The Technical Side
      Trenton State College
  • Experience
    • art director Cheil Worldwide
      AT&T
      itself that would allow me diversify my skills and immerse myself the world of pharma. I joined an agency NJ where I was responsible for all aspects of creative. Working directly with clients I developed campaigns that were on strategy and touched all mediums including print packaging web design and online flash presentations. NextWave Pharmaceuticals Pfizer, Quest Diagnostics Tris Pharma art director Cheil Worldwide
    • Samsung Electronics.
      I joined this very young agency as the sole art director working hand-in-hand with the creative director and account team on regional advertising campaigns In a few short years I managed to help staff the agency to almost forty creatives, set up a Mac infrastructure that would support them and watch our client's business turn into a recognizable brand competing for number one market share.
    • sr designer Marketsource Corporation
      Samsung My next experience was focused primarily on developing customized events and promotions within the high school and college markets, enabling companies to build brand awareness. Fun stuff. Clients: Athenos, AT&T, Hershey, MCI, M&M Mars, P&G, Sports Illustrated package designer Vizacom
    • year working closely with Serif in the UK
      I spent the better part of the the parent company of their US based operation Vizacom, designing packaging, direct mail and marketing materials for its presentation and charting software. Brands: Chart Excel, Harvard Graphics
    • designer Gi Apparel Inc.
      My first experience out of school provided me with the opportunity to design catalogs and clothing lines that would be sold at retail giants JC Penny, Kohl's and Target. Brands: Jester, Quality Classic, Taboo Some Recognition Along The Way * Samsung - Accessories Launch Kit - Creativity 41st Print & Packaging Competition - Honorable Mention * Samsung - Times Square Blue Ray Event - Best Single-Venue Single-Market Event - Gold Ex Award 2009 * Samsung - Home Appliance Brochure - Benny Award
    • sr art director/creative director Cheil Worldwide / One Agency
      I was recruited back to Cheil Worldwide to start an in-house creative studio. My responsibilities included recruiting and managing both full-time and freelance staff, conceptual ad development, design point-of-sale, free standing inserts, direct mail, online campaigns, outdoor campaigns and trade show graphics. Along the way I had the good fortune to work on a Samsung NFL sponsorship (3 years), an LPGA Samsung World Championship (6 years) and the Consumer Electronics Show (6 years). After a merger with a digital agency, I started "One Agency", a boutique full service shop which had two million dollars in billing in its first year. Clients: Hankook, New Business, Samsung creative director Marketing Edge Group
    • Adobe Creative Cloud - Acrobat
      Illustrator, InDesign, Photoshop, Microsoft Word, PowerPoint (Light), Keynote (Light), Suitcase, Universal Type Server 908.910.7583 Paige22.com
  • Awards

    • Samsung – Accessories Launch Kit – Creativity 41st Print & Packaging Competition – Honorable Mention

    • Samsung – Times Square Blue Ray Event – Best Single-Venue/Single-Market Event – Gold Ex Award 2009

    • Samsung – Home Appliance Brochure – Benny Award

    • Art Directors Club of New Jersey – Honorable Mention for Portfolio

    • Trenton State College’s Juried Award Show – Best Photography in a Portfolio

  • Industries
    • Advertising
    • Healthcare
  • Skills
    • Art Direction
    • Concept Art
    • Creative Direction
    • Creative Suite
    • Design Management
    • Environmental Graphics
    • Exhibit Design
    • Graphic Design
    • Illustrator
    • InDesign
  • Elsewhere on the Web
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  • On Coroflot
    @gharak, member since 2010
      • Followers 2
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