Ghenadie Mazur

• Provide creative direction, guidance, leadership and support to a creative team of 7 members (art director, designers and copywriters)
• Work hand in hand with designers and copywriters to ensure smooth implementation of projects
• Present concepts and campaigns to prospects and existing clients alike
• Conduct negotiations with clients and contractors
• Elaborate creative concepts to boost the client’s promotional materials
• Create new commercial brands and develop their concepts
• Design, manage and control the creative projects’ implementation
• Prepare and conduct creative presentations of projects
• Plan the creative group’s activity while cooperating with other company departments
• Submit weekly and monthly activity reports
• Provide instruction and training for creative team members
• Elaborate a series of trainings on the topic “Creative Approach in Advertising”

• Create and design the concept of the radio station
• Recruit, select and train presenters, journalists, radio announcers and audio operators
• Organize and coordinate the work of presenters of on air and author programs; supervise their activity and make opportune adjustments
• Design the network of broadcasting programs, establish the time for separate elements of broadcast and their length
• Elaborate the schedule for presenters and the timetable of author programs
• Control and approve spiels for the broadcast
• Ensure that the radio station concept is respected; supervise the flight saturation, dynamic of information, jingles elaboration and design, trailers, spiels and programs record
• Organize and supervise the process of new programs elaboration (variants of scenarios, select musical background, record pilot programs, set up the list of informational sources)
• Create the system of motivation, stimulation and reward for Program Department personnel
• Sound editing
• Winner of Popov Award in the nomination “Radiobroadcast design”
• Establish contacts and communicate with executors, sound-recording studios and record – labels
• Work with programs of planning advertisement and music
• Elaborated the practical courses “Musical programming of radio stations” and “Digital processing of files for the radio broadcasting”