Design is not a fanciful way of generating new ideas, rather it is a responsible discipline geared to the making of a winning offer for brands. Design must make sense. Even more than one.
Ghiom | senses of design
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iF product design award 2013 > Velov (Limar) | Bike helmet
Observeur du Design 2002 > Clever pump 700+ (Decathlon) | Mini-floor-pump
Observeur du Design 2004 > DC range (Decathlon) | Cycle computers