Gregg McPhedrain

commerical photographer
I take photos of people places events and things. I can work with lighting as required but focus on natural lighting solutions.

I have shot sporting events for national television broadcast companies, national womens races (Tx legs) worked proving print for fashion shoots as well as automotive merchandising and retail merchandising shoots around Texas.

Clients include: ESPN/Octogon produtions, Sealy Dental, Atx Dental, SwagLock, WebforceHQ, 713AllCash.com, AustinVanillaCo, Zooma, Skybok/Alstadt Brewery, StateFarm SA, AMITAhealth, SARFO, Threefivetwo,

Oversew and directed brand creation for the company and its' multi product infused vanilla company. From infused vanillas, to childrens and adult cookbooks, vanilla rubs, and custom small batch vanillas for farm to market
resturaunts.

The main product line of infused vanillas had unique labeling w/ artwork that not only would stand out against the pastels currently in the grocery store shelves, but reflected the infused vanilla flavors.

The cookbooks were sold for 5 dollars a usb. With everyone having smart devices laptops this was an affordable way for the company to provide ways to use their vanillas without the overhead of printing. They were sold online and at events.
Foam core POPs and backlit signage was created for instore tie ins and marketing.
The company was forced to close it's doors just before the pandemic due to an increase in vanillas and production costs.

A values added company
The company created a t-shirt line based on some iconic Albuquerque locations like the Pawn shop, 1945 auto repair company and others. The company worked with PRIDE, Make A Wish foundation of NM City of Rio Rancho charities, bike events, and corporate clients.

The company had used the event model instead of the brick and motar business model to reach out to the community. With a heavy social media presence the company created a street team. Special colors and designs were provided to hand picked memebers with high visibility in the city at skateparks and events in and around the state.
The company crescendo'd a model comeptition with 50 competitors and widdled it down to a top 10. The 10 were awarded a spot in the commercial shoot for the rebranding of the company in 2013.
The company brought Cranksgiving to New Mexico in 2012 (Albuquerque)
The company created specialty shirts and provided various donations to charaties around the state.

I managed and shot and color correct product photos of new used and missing items in our inventory. The images were used for online resale websites like Autotrader and/or the companies own social media and marketing campaigns.

I worked independently buthad initial photo critiques and daily color correcting and file throughput with team members. I was communicating with my manager remotely and providing daily updates to the lot techs and manager on the lot. I enjoy owning tasks from start to finish while tweaking the process.


Austomotive and Large equipment shoot experience
From time to time, I would shoot video of products and/or staff.
I use adobe creative suites
Basic lighting and photography experience is preferred.
Basic photo Color correction working knowledge.
Ability to communicate digitally and remotely to team members.