
Betty Rides - Website - Hypothetical campaign for an eco friendly, all women's snowboard company.
Custom illustration and design by Betsy Widmark.
Custom illustration and design by Betsy Widmark.

HiHo Silver Packaging (1) - Packaging and Identity Design for HiHo Silver, a Horse Grooming line created for Absorbine.
Click 'View Original File' to see full size.
Click 'View Original File' to see full size.

HiHo Silver Packaging (2) - Packaging and Identity Design for HiHo Silver, a Horse Grooming line created for Absorbine.
Click 'View Original File' to see full size.
Click 'View Original File' to see full size.

Sara Lee Annual Report (Cover) - Hypothetical annual report done for Sara Lee.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.

Sara Lee Annual Report - Hypothetical annual report done for Sara Lee.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.

Sara Lee Annual Report - Hypothetical annual report done for Sara Lee.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.

Sara Lee Annual Report (Half Sheet) - Hypothetical annual report done for Sara Lee.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.

Sara Lee Annual Report - Hypothetical annual report done for Sara Lee.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.

Sara Lee Annual Report - Hypothetical annual report done for Sara Lee.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.
Concept: Community and service. Caring for family.
Design, illustration, and photography by Betsy Widmark.
Custom illustration, linoleum prints.
Custom photography.