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Digital Interactive Tool for Teens.
The Science of Sleep


Objective: Build a content-rich + interactive program that teachers love to use with their students. I incorporated gamification + story-telling. I used the “Ken Burns” effect for the beginning to set the scene for the action inside. Includes sound. I art directed + designed this project collaborating with CD, PM, + DEV.
URL: https://www.scholastic.com/pathways/sleep/index.html. I update the Pathway's site http://www.scholastic.com/pathways. designed gif social posts to promote Kahoot quiz.
Report:
The interactive was one of the key performers of the Spring 2020 NIGMS campaign!
The Science of Sleep interactive was incredibly successful 64,404 clicks + 4,800 unique users, averaging 13 clicks per user

94% of teaches said they would us the Science of Sleep Digital Research Tool
What Teachers Said:

“The interactive digital tool. It was engaging, colorful, yet broken down in an easy way to understand. I can see students enjoying using that tool to learn.”Jessica, Grades 9–12, NY

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Available
Freelance, Full-time, Moonlighting
Heidi North
Digital Art Director Microsites, Product, Interactive New York, NY