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Digital Interactive Tool for Teens.
The Science of Sleep

Objective: Build a content-rich + interactive program that teachers love to use with their students. I incorporated gamification + story-telling. I used the “Ken Burns” effect for the beginning to set the scene for the action inside. Includes sound. I art directed + designed this project collaborating with CD, PM, + DEV.
URL: https://www.scholastic.com/pathways/sleep/index.html. I update the Pathway's site http://www.scholastic.com/pathways. designed gif social posts to promote Kahoot quiz.
The interactive was one of the key performers of the Spring 2020 NIGMS campaign!
The Science of Sleep interactive was incredibly successful 64,404 clicks + 4,800 unique users, averaging 13 clicks per user

94% of teaches said they would us the Science of Sleep Digital Research Tool
What Teachers Said:

“The interactive digital tool. It was engaging, colorful, yet broken down in an easy way to understand. I can see students enjoying using that tool to learn.”Jessica, Grades 9–12, NY

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Freelance, Full-time, Moonlighting
Heidi North
Digital Art Director Microsites, Product, Interactive New York, NY