Krystal Parcher

I am currently working as an Editor & Publisher for the Garden City/Dearborn territory with Macaroni Kid. This includes managing the respective social media pages, as well as the territory’s website. Additional responsibilities include creating a weekly newsletter, building a relationship and advertising contracts with local businesses,, and producing frequent editorials.​ Over the past month, I have successfully increased the number of Facebook followers, as well as newsletter subscribers, and expanded the local business outreach by 142%. In this role, I enjoy creating colorful and eye-catching graphics to display alongside self-written articles for both the website and social media pages. Though there are some policies in place, of course, I have thrived in the freedom to further my skills and experience in graphic content creation and social media copywriting.​

​In 2018, National Flag Football developed a Social Media and Marketing team and I was honored to be nominated to join the team. This opportunity provided me with the ability to dive in and learn more about the marketing field, ​using the skills I acquired through school in a professional setting. This achievement allowed me to personally manage the North Carolina territory Facebook page, as well as participate in the National Instagram, Snapchat, and national Facebook page. ​National Flag Football often worked with templates, however there were several opportunities to create fresh and unique graphics for my respective territory, such as events held at my field site, cross-marketing advertisements, as well as discounted email blasts.

I also have a passion for furthering my education, therefore I took it upon myself to complete extra curricular courses outside of my ​formal ​education. ​In 2016, I completed the Social Media Management and Digital Marketing diploma programs through Shaw Academy. ​Samples of my work and past experience can be found on my portfolio and on the Our Pitty Committee Instagram page I previously managed. I believe one can only be successful if they go above and beyond the expectations and ensure work is flawless. In addition to my extracurricular courses, I took on some freelance work over the past seven years to gain experience and learn as much about marketing and social media management as I could.

I have experience with the following skills/software:

Adobe Creative Suite (5 years)

Asana (2 years)

Basecamp (2 years)

Calendar Management (6 years)

Canva (5 years)

Concur (4 years)

Dropbox (2 years)

Editing & Proofreading (3 years)

Event Management (4 years)

Google Workspace (10 years)

MailChimp (2 years)

Marketing (6 years)

Microsoft Office (10 years)

Microsoft Teams (3 years)

Paycor & Paylocity (5 years)

Personal Assisting (5 years)

Salesforce (1 year)

Slack (1 year)

Social Media (8 years)

Zoom (3 years)