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Xfinity Customer Center

In 2010, Comcast was changing its branding over to Xfinity and wanted to hit the reset button on their Customer Center experience. Our goal was to transform what was being described as a “scary DMV” into a place for customers to linger, consume and interact face to face with Xfinity representatives.

The store strategy creates interactive outposts for each of the Xfinity services allowing for a customer engagement and education in every zone.

INVOLVEMENT: concepting and ideation, design, rendering, design development

Available
Full-time
Jason Fruy
Design + Strategy (Store Experience at Eatsa) San Francisco, CA