Jason Smart

I teach graphic design across all academic levels, from introductory 100-level courses to advanced 400-level classes. My teaching approach is project-based and emphasizes user-centered design, encouraging students to develop concepts grounded in both personal insight and an understanding of historical design movements. I strive to create a dynamic learning environment where students can explore their design voice while building strong conceptual and technical skills.I teach graphic design across all academic levels, from introductory 100-level courses to advanced 400-level classes. My teaching approach is project-based and emphasizes user-centered design, encouraging students to develop concepts grounded in both personal insight and an understanding of historical design movements. I strive to create a dynamic learning environment where students can explore their design voice while building strong conceptual and technical skills.

I’m an independent graphic designer with a focus on branding and identity design. I partner with clients to create thoughtful, strategic design solutions that align with their goals and elevate their visual presence.

My expertise spans a wide range of design disciplines, including art direction, logo design, brand guidelines, UX/UI design, web design, social media content, print collateral, magazine layouts, advertising, promotional campaigns, email marketing, and environmental graphics—such as signage, donor recognition walls, wayfinding systems, and large-scale murals.