Creative Art Direction - Product CMF
Managed and mentored an 8-person design team while directing the visual strategy for licensed brands, including Disney, Marvel, Paramount and many others, plus private-label and house brands, such as Huffy, Batch, and Buzz. These are just a selection of products for which I led the development of graphics, colors, materials, and finishing details that went into production and were subsequently picked up by several key customers, including Walmart, Target, and Academy.