San Diego, CA
Jun 1995 - Present (25 years 10 months)
Industrial design consultancy. We use our thorough understanding of structure, materials, and manufacturing efficiencies to create innovative cost-effective designs for an international client base. We've created award winning point of purchase displays, products, and packaging for domestic and international clients, including Pepsi, The Republic of Tea, Gallo, Centerra, Chrysler/Mopar, and numerous display companies.
Sainato Design Group, Inc.
Jul 1993 - Jun 1995 (1 year 11 months)
Point of purchase display designer. Created and rendered original display concepts for numerous customers, including Glidden, The Home Depot, Bill Blass, Target, Graber, ACE Hardware, and many others. Experience in prototype fabrication and in-store test market setup. Responsible for accurate engineering of structure and planogramming of product layouts, as well as graphic design and printing of prototype signage for displays.
Marketing and Sales Support
Mar 1990 - Jul 1993 (3 years 4 months)
Responsible for design and promotion of all company marketing efforts, including corporate image development, trade show booth design and show coordination, video and printed materials, equipment concept illustration, and creation of all visual materials for sales staff.
Jan 1989 - Jan 1990 (1 year)
Seating designer for the automotive business unit. Responsible for conceptual design of seating for GM, Chrysler, and Ford. Worked with management and engineering in styling, analysis, testing, strength optimization and manufacturing efficiencies of seating structure, suspension, and comfort. Illustrated proposed designs for customer communication and review. Researched and tested new technologies for creative exploration.
Huron St. Claire Company
Sep 1988 - Jan 1989 (4 months)
Industrial design of OEM automotive aftermarket components such as luggage carriers, running boards, and spoilers. Responsible for illustration, technical drawings, and some prototyping of original designs. Worked directly with engineering, drafting, and manufacturing.