Designed brand identity, graphics, packaging stylization and concepts for New Adventure's 'Small Miracles' line of dolls.
Created and Designed look of 'Twinkle Fairies' brand name and tagline for plush fairy dolls and their friends. The fairy dolls have wings that light up so the glowing starbursts in the logo reflect this concept.
Designed Trolls by Treasures logo and incorporated one of the character heads into the brand name. Created all plush characters, graphics, products, packaging and all related marketing materials for this licensed brand.
Created the name and look of the 'Plushalicious' logo, a trendy pattern plush brand.
Created the name and logo for 'Catrina the princess with attitude!' kitty plush sub-brand for Toys 'R' Us private label brand, 'Animal Alley'.
Designed 'CockTails' logo for high end barware line featuring lounge hen singer and tuxedo rooster graphics.
Redesigned corporate logo for high end dinnerware company.

Designed corporate and branding logos for dinnerware, gift and toy companies.

Jessica Wu
Creator of all things whimsical, mysterious & illuminating! NJ