Jean-Michel Mazenc

Products: Luxury decorative items made of ancient indian and moroccan craft techniques.
Creation of the brand, logo, products, website, brand strategy, communication tools, sourcing and marketing.
Sourcing and management of the production with the craftsmen in India and Marocco. Choice and management of the collaboration with external product and graphic designers, management of the external providers (printers, sales agents). Development of the product ranges, and marketing of the products through different canals.
Organizing exhibitions, and design of the booths for trade fairs (Maison & Objet - Paris, Hotel Show - Dubai, Equip’Hotel - Abu Dhabi), regular updates through newsletters and social medias.
Management of the orders for bespoke products for key accounts.

Management of 3 indian product designers, one graphic designer, and a product developer.
Improvement of the organization and of the creative process of the agency. Project management from brief to definitive product, follow-up with clients.
Clients: VIP luggage, Featherlite, Blowplast Ergonomics, Johnnie Walker...
Projects: product design, furniture design, decorative items, environmental design.

Programming the pressure cooker range for 2003, creation of the boards for qualitative tests, work on the color range of Clipso Control, Design of the project SENSOR 3 / OPTIMA 3, sold since 2004 with the name CLASSIC.

Design of the NGI range. Prospective project of the rear wipping systems, Design of the link for the new Flat Blade. 3D Modeling of the integrated flat blade, presented at Paris «Mondial de l’Automobile» show in 2000.