Kar's Nuts: Open House Invitation (MarCom Awards Honorable Mention) - Brief: Invitation and support materials for open house at Kar's Nuts new location.
NOTE: The theme is reminiscent of Kar's history. In the 1930's, Kar's sold peanuts at Tiger Stadium.
Prints spot metallic copper, violet and teal on cream stock.
Received MarCom Creative Awards: honorable mention.
Contributions:
- concept
- contributions to copy
- design
- illustration
- pre-press
NOTE: The theme is reminiscent of Kar's history. In the 1930's, Kar's sold peanuts at Tiger Stadium.
Prints spot metallic copper, violet and teal on cream stock.
Received MarCom Creative Awards: honorable mention.
Contributions:
- concept
- contributions to copy
- design
- illustration
- pre-press
United Meat & Deli Brochure - Brief:
B2B corporate collateral materials.
Though the client distributes various products to delis and restaurants as a service, UMD manufactures premium quality meats. The illustrative technique creates a deli feel yet highlights the product itself.
Contributions:
- concept
- design
- photo direction and styling
- pre-press
B2B corporate collateral materials.
Though the client distributes various products to delis and restaurants as a service, UMD manufactures premium quality meats. The illustrative technique creates a deli feel yet highlights the product itself.
Contributions:
- concept
- design
- photo direction and styling
- pre-press
bd's mongolian grill/barbeque menus - CONTRIBUTIONS (as Sr AD, Vanguard Creative):
- concept
- design & artwork
- image/color manipulation
- layout & pre-press
CHALLENGE: create fun, exciting, menus, customized for each location.
SOLUTION: Binder style with tabs and removeable pages. Master print run of food menus, imprinted to create custom info.
RESULTS: coohesive brand across 25+ locations. Client loved the colorful design. Tabs and imprinting provided economical solution without compromising design/quality.
- concept
- design & artwork
- image/color manipulation
- layout & pre-press
CHALLENGE: create fun, exciting, menus, customized for each location.
SOLUTION: Binder style with tabs and removeable pages. Master print run of food menus, imprinted to create custom info.
RESULTS: coohesive brand across 25+ locations. Client loved the colorful design. Tabs and imprinting provided economical solution without compromising design/quality.
bd's "Best Bowl" Contest Poster - bd's held the "Best Bowl" challenge in early February to harness and capitalize upon excitement generated around the NFL "Super Bowl."
Kars Nuts 08 Vend Ads
Kars Nuts Variety Pack Box - Brief:
Variety Pack caddy for warehouse club distribution.
Contributions*:
- concept
- design
- pre-press
*Also developed complete packaging design and standards for Kar's product line, including items shown.
Variety Pack caddy for warehouse club distribution.
Contributions*:
- concept
- design
- pre-press
*Also developed complete packaging design and standards for Kar's product line, including items shown.
Kars Nuts Vend Ads - Brief:
Trade ads.
Vending accounts for over half of sales for Kar Nut Products.
This campaign rated higher than other national competitors in consecutive Automatic Merchandiser Magazine readership surveys.
Contributions:
- concept
- copy
- design
- art direction of illustration
- pre-press
* Also designed entire packaging line for Kar's as well as multiple POP and collateral materials.
Trade ads.
Vending accounts for over half of sales for Kar Nut Products.
This campaign rated higher than other national competitors in consecutive Automatic Merchandiser Magazine readership surveys.
Contributions:
- concept
- copy
- design
- art direction of illustration
- pre-press
* Also designed entire packaging line for Kar's as well as multiple POP and collateral materials.
Kars Nuts Gift Catalog - Brief:
Cover and sample spreads of holiday corporate gift catalog.
Contributions:
- concept
- rewrite of body copy
- design
- styling and direction of all photos including prop acquisition
- pre-press
Cover and sample spreads of holiday corporate gift catalog.
Contributions:
- concept
- rewrite of body copy
- design
- styling and direction of all photos including prop acquisition
- pre-press
Kars Nuts Sweet Talk Ad - Brief:
Crain's ad to generate interest in holiday corporate gift catalog.
Contributions:
- concept
- copy
- art direction
Crain's ad to generate interest in holiday corporate gift catalog.
Contributions:
- concept
- copy
- art direction
- o
Food & Beverage
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