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Creative Director/Design Manager

Julie King

Detroit, MI
greenworldcreative.com
Available Now
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  • About

    More than twenty years management experience in the creative industry. Emphasis on product development, branding, advertising, marketing and retail merchandising, high-end retouching for costume/apparel industry, concept to final production. Concentration in licensed and private label consumer products. Consistently satisfy/surpass goals of employers and clients to increase sales and profitability through exceptional creative, workmanship and organization. Entrepreneurial, self-starting problem solver with a passion for melding design and practical functionality. An exquisite, symbiotic balance of right and left brain.

  • Education
    • BFA Graphic Communications
      College for Creative Studies
      1989 - 1993
      Graduated with Honors. Major: Graphic Design; Minor Studies: Art Therapy
  • Experience
    • Owner, Creative/Strategic Mastermind
      Greenworld Creative LLC
      Detroit, MI
      Aug 2007 - Present (15 years 7 months)
      • Full scope of creative services from marketing strategies/concepts to final design/digital pre-press
      • Company formation and management, including client acquisition, vendor sourcing, and accounting
      • Special talents: details, systems & process development; high-end retouching for costume/clothing industry; UX for complex systems management.
    • Lead/Senior Designer
      Fathead, LLC
      Detroit, MI
      Oct 2006 - Aug 2007 (10 months)
      • Launched in-house design team: research and acquisition of equipment and software; development and implementation of techniques and systems; hiring, training and management of design staff
      • Lead three person creative team in design/production, more than doubling the existing product line at a rate three times that of the previously contracted design agency
      • Served needs of marketing and retail teams, including: print/web ads; POP retail displays and signage; development and completion of packaging for initial launch into retail stores
    • Sr Art Director / Graphic Design Specialist
      Vanguard Creative Group
      Farmington Hills, MI
      Jan 1997 - Oct 2006 (9 years 9 months)
      • Concepts, design, copy writing and digital production of advertising, branding, collateral and marketing materials for wide array of non-profit, b2b and consumer products and/or services companies
      • Training, supervision and direction of creative employees and freelance artists; support training of office staff
      • Prioritization and scheduling
      • Company policy development
    • Brand Manager
      TNG Worldwide
      Farmington Hills, MI
      Aug 1996 - Jan 1997 (5 months)
      • Developed brand identities to launch private label product lines for the beauty industry
      • Independent design through pre-press of various (bilingual) packaging solutions for over one hundred SKUs
      • Sourced and managed approximately twenty product suppliers, print and packaging vendors, and collaborated with purchasing and sales teams to maintain target cost of goods and production schedules
    • Licensed Product Line Coordinator
      Colorbök
      Dexter, MI
      Aug 1994 - Aug 1996 (2 years)
      • Product development, design and pre-press of custom and licensed gift products and supporting marketing materials
      • Art direction and supervision of designers
      • Key member of elite team — developed one hundred plus, multi-element products and packaging during a two month period to launch Flying Colors mass market product division
  • Awards

    2019 Summit International Award (SIA): BRONZE for non-profit marketing;

    2009 SIA: BRONZE for consumer product logo;

    2004 MarCom Awards Honorable Mention for promotional marketing.

  • Industries
    • Advertising
    • Apparel
    • Entertainment
    • Food & Beverage
    • Non-Profit
  • Skills
    • Art Direction
    • Branding & Corporate Identity
    • Content Strategy
    • Copywriting & Editing
    • Costume Design
    • Creative Suite
    • Graphic Design
    • Packaging Design
    • Photographic Styling
    • User Interface
  • Elsewhere on the Web
    • k
  • On Coroflot
    @jking_greenworld, member since 2007
    • Following 4
    • Followers 2
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