James Chiu

GoPro Floor-standing Display- Concept to production under Concept Designs Inc. When GoPro wanted us to design the display, the approach is to keep it clean and not flashy. The video of the GoPro product should be the attention grabber. I tapered the back to the side walls to make the display look more slim. My responsibilities include designing and assist engineering. This includes internal layout, knock down strategy for shipping purposes and being aware of global distribution. I personally saw this display in various stores internationally including a few ski shops in New Zealand.

GoPro Countertop Display- Concept to production under Concept Designs Inc. The goal for this display is similar to the full sized floor-standing display. The objective is to keep the visual language consistent. The display is also versatile to be wall mounted. My responsibilities include designing and engineering.