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Senior Retail Industrial Designer and Design Engineer
Irvine, CA
Jun 2017 - Jan 2026 (8 years 7 months)
Managed comprehensive Point of Purchase (POP) display projects, conceptualizing and designing retail marketing solutions.
Created technical drawings, executed computer renderings, and strategized display pack-outs for optimal retail execution and vendor hand-off.
Delivered highly successful retail support designs for major US market clients, including Burt's Bees, Quicksilver, Energizer, and Nestle.
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Senior Designer
Torrance, CA
Aug 2014 - May 2017 (2 years 9 months)
Conceptualized, designed, and illustrated engaging POP displays tailored specifically for retail environments.
Managed vendor relationships and ensured quality control by coordinating production with both domestic and overseas suppliers.
Executed computer renderings and technical drawings for clients such as 3Doodler and Sphero.
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Industrial Designer and Design Engineer
Palo Alto, CA
Jun 2006 - Aug 2014 (8 years 2 months)
Designed and engineered POP displays. Acted as project manager, overseeing designs, timeline, and production of marketing materials.
Coordinated production processes extensively with domestic and overseas suppliers to ensure high-quality retail support.
Strategized display pack-outs, designed concepts, and executed technical drawings for premium consumer brands like GoPro, Smartwool, LG, Salomon, Bell, Giro, and Shimano.
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Industrial Designer
San Dimas, CA
Mar 2002 - May 2006 (4 years 2 months)
Led product design, packaging, and POP display projects from initial concept through to production model engineering.
Supported vendor management by requesting quotes, engineering production models, and establishing Allowed Quality Levels (AQL).
Created designs for prominent brands including Craftsman, Pantene, Sebastian, Burton, and Alpinestars.