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Industrial Designer

Julia Aiken (Carlson)

Seattle, WA
Available Now
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  • About
  • About

    Industrial designer specializing in action sports equipment, softgoods and medical devices. Former professional snowboarder, product designer and category manager for Burton and Roxy Snowboards. Lead designer for 3 women's hardgoods collections including boot designs, binding graphics and art direction for board graphics. Entrepreneur and lead designer behind TOAST, a patented system of heated base layer for people who work & play outdoors. Founder of TAP, a team of scientists and engineers dedicated to developing photobiomodulation devices for people with brain disorders.

    My greatest strength is the ability to empathize with different user groups and design new products that meet their needs. To this end I have led the development of over 100 consumer products from first sketch to finished product.

  • Education
    • Bachelor of Science Industrial Design
      Western Washington University
      2001 - 2004
      > Gold award, IDSA northwest design invitational (2004) > Honorable Mention, IDRA Sustainable design awards (2003) > Industrial Design Excellence scholarship (2002)
  • Experience
    • Founder
      TAP
      Bellingham, WA
      Jan 2016 - Feb 2021 (5 years 1 month)
      > Inspired by the stories of children with behavioral disorders who harm themselves and others, designed and patented a series of therapeutic light fixtures for people with brain disorders.
      > Conducted a review of over 500 research studies related to photobiomodulation.
      > Recruited project team of neuroscientists, electrical engineers, computer scientists and clinicians to collaborate on designs.
      > Directed industrial & hardware design.
      > Managed the following deliverables to completion: Principal investigator identification and recruitment; research team recruitment; preparation of grant budgets & narrative; preliminary study design & documentation; prototype specification; business plan and summary financials; filed three federal grant applications in an effort to fund the development of this promising new therapy.
    • Contract Designer and Design Instructor
      Western Washington University
      Bellingham, WA
      Jan 2016 - Jun 2019 (3 years 5 months)
      > Instructor of Industrial Design at Western Washington University.
      > Taught Illustrator, Photoshop, 3D modeling in Rhino, and an entry-level class in machine fabrication of models and prototypes.
      > Contract design of outerwear and textile prints for REI private brands.
      > Freelance design of smart gloves for the US military. (Tabar/Fownes Group)
      > Furniture design with a focus on medical/wellness applications. (InclineRx)
      > Concept design of modern organic furniture for Modern Classics.
    • Founder/Designer
      Toast Heated Clothes
      Seattle, WA
      Jan 2009 - Jan 2016 (7 years)
      > Inspired by a chair lift ride in the bitter cold, designed a patented line of heated base layer.
      > Crafted business plan and 5 year financial models, pitched investors.
      > Managed all aspects of product development process from first sketch to finished product.
      > Researched target markets and color/fabric/technology trends to create relevant designs.
      > Developed patterns, color palette, fabric and trim selection, graphics and print designs.
      > Top 8 gear review in Backpacker Magazine; first production run sold out in 2 weeks.
    • Design Manager, Women's Hardgoods
      Burton Snowboards
      Burlington, VT
      Sep 2007 - Sep 2008 (1 year)
      > Led the visual design of a women's snowboards, boots and bindings.
      > Researched target markets and visual/fashion trends.
      > Created "personas" representing the women's market.
      > Developed merchandising strategy including color palettes, materials, art direction & logo treatments.
      > Managed internal and external design resources.
      > Appointed to leadership team charged with defining 5 year plan for women's business.
    • Lead Designer/Category Manager
      Roxy Snowboards
      Sep 2004 - Jan 2007 (2 years 4 months)
      > Design and product management of women's snowboards, boots and bindings.
      > Researched target markets and visual/fashion trends.
      > Sketched 2D concepts in Illustrator & Photoshop.
      > Built and edited 3D surface models in Rhino & Flamingo.
      > Recruited freelance artists and art directed snowboard graphics.
      > Worked with factories in Asia and Europe to implement designs.
      > Developed "#1 women’s board under $400" (FSM '07 board test)
      > Earned two $10K bonuses and a week of heli-boarding as a performance bonus.
    • Senior Product Manager
      TVemail
      Williston, VT
      May 1999 - Oct 2000 (1 year 5 months)
      > Responsible for mechanical & industrial design of an entry-level email appliance.
      > Coordinated development of user interface, wireless keyboard and electronic "mailbox."
      > Collaborated extensively with interface designers, hardware engineers and user testing.
      > Earned the designation "senior" by delivering 100% production-ready components on time, under budget.
    • Author & Head Coach
      McGraw-Hill, Women Only Snowboard Camps
      Nov 1996 - Apr 1999 (2 years 5 months)
      > Wrote how-to book on snowboarding for women with celebrity coaches, a Mad Libs section, and a Make Your Own Adventure ending published my McGraw-Hill.
      > The book sold out in less than a year and went to a second printing.
      > Served as Head Coach of Women Only Snowboard Camps at Sugarbush, VT.
    • Product Development Coordinator (Hardgoods)
      Burton Snowboards
      Burlington, VT
      Jun 1995 - Dec 1996 (1 year 6 months)
      > Coordinated the product design research program for hardgoods.
      > Organized and hosted focus groups with team riders and reps in the US, Europe & Japan.
      > Wrote feedback reports used to drive the design of new products.
      > To quote former CEO Tom McGann, I was "intimately involved" in the creation of Burton's first women's hardgoods collection, which doubled revenues and solidified Burton's reputation as a well-respected women's brand.
      > Managed the development of over 100 industry-leading snowboard graphics.
      > Implemented 4 color printing process in 5 international factories.
      > These efforts were rewarded with one of the first-ever full page employee ads in Transworld Snowboarding Business, a picture of me snowboarding on the Matterhorn with the caption: "Product development coordinator Julia Carlson is like a Director of Change. If you want something just a little bit different, or totally new, tell Julia. She'll see to it, right away."
    • Professional Snowboarder
      Women's World Pro Tour
      Aug 1990 - May 1994 (3 years 9 months)
      > Ranked 2nd in North America and 7th overall worldwide. (1993 Women's World Pro Tour)
      > Team rider and product tester for Burton Snowboards.
  • Awards

    >> Top 8 Gear Review, Backpacker Magazine (2012 Fall Gear Guide) >> "Challenge the Chill" product feature, Seattle Magazine (October 2012) >> "Gear for 2012: Outdoor Retailer Trade Show" GearJunkie.com (January 2012) >> SNEWS "Base Layer Highlights from OR" (February 2012) >> #1 women's board under $400 (Future Snowboard Magazine/September 2006) >> Good Wood Award, Transworld Snowboarding Magazine (September 2006) >> Gold Award, IDSA Northwest Design Invitational (2004) >> Honorable Mention, IDRA Sustainable design awards (2003)

  • Industries
    • Consumer Electronics
    • Lighting
    • Medical & Scientific Equipment
    • Outdoor Equipment
    • Healthcare
  • Skills
    • Art Direction
    • Footwear
    • CAD Design
    • Soft Goods
    • CMF
    • Creative Direction
    • Industrial Design
    • Product Design
    • Research
    • Rhinoceros
  • On Coroflot
    @julia_aiken, member since 2007
    • Following 1
    • Followers 19
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