Juls Ens

* Conceptualizes and designs online and offline marketing collaterals for online bookstore, NoQ store * Developed added marketing strategies such as membership and loyalty program, reaching out to book clubs, charity programs, forum seeding, advocacy campaign and social media tactics (facebook, twitter, blogging, etc.) * Prepares final artwork for required offline marketing collaterals such as bill inserts, flyers, posters and other future design needs * Responsible for creating web banners, christmas catalogue, icons, pop out window images, e-newsletters, facebook and twitter design images and other related online design requirements * Responsible for conceptualizing, designing, updating and launching e-newsletters using Mailchimp and Emarsys * Handles the front-end upkeep of the "http://www.noqstore.asia" www.noqstore.asia website using CMS * Regularly updates relevant banners and images in the website, "http://www.noqstore.asia" www.noqstore.asia * Responsible for searching for book selections related to semi-weekly campaigns * Responsible for creating landing site pages based on semi-weekly campaigns * Maintains and updates information in the website eg. images, content, books, etc. * Contributed copywriting for needed banners, e-newsletters, surveys and blog articles * Reached out to book clubs and created coupon codes for a special promotion * Initiated facebook scheduling posts and creates content proposals * Initiated proper e-newsletter scheduling along with proposed ideas and themes * Liased with other vendors regarding design requirements eg. Starhub bill insert, Singtel e-newsletter, etc. * Proposed a website UI revamp, involving redesigning of the homepage, improvement of main webpages and added other features such as Author of the Month, Featured Reader, book recommendations, etc.

* Conceptualized, designed and wrote the website content and social media campaign for Hanni Brown, a local clothing store (link: http://www.slideshare.net/JulieTNL) * Developed, wrote and designed a digital marketing campaign for The Cocoa Tree, a chocolate store (link: http://www.slideshare.net/JulieTNL) * Created a Membership & Loyalty offering that includes email newsletters, development of a landing page and a social media strategy for Focus on the Family, a family oriented organization (link: http://www.slideshare.net/JulieTNL) * Visualized, designed and wrote a digital marketing strategy, focusing the Membership & Loyalty feature, for iTheatre organization (link: http://www.slideshare.net/JulieTNL) * Designed the intranet website for the Singapore International Foundation * Conceptualized, designed & written all the website content for a lifestyle mobile app in the Philippines, Gimik@Metro (link: http://gimikmobile.com/index.php/) * Wrote all the blog articles for Gimik@Metro (link: http://gimikmetro.wordpress.com) * Designed and wrote product brochures, case studies and powerpoint presentations for client meetings & for lead generation efforts (link: http://www.behance.net/julieannensomo) * Created the whole content for current company website eg. About Us, Industry Solutions, Products & Services, etc. * Drafted designs and content for company e-newsletters * Responsible for coordinating events with suppliers, other vendors and event organizers * Develops event themes, seminar timings/event agendas and writes related headlines & sub-headlines * Responsible for creating event collaterals such as banners, posters, eDM, event ID, website landing page for registration, etc. * Deploys relevant articles in company blog

Sales & Marketing Evangelist * Headed the design and improvement of the user interface for the unreleased new website * Designed unreleased forum website * Utilized Linkedin for prospecting & lead generation * Engaged in industry-related discussions in Linkedin for brand exposure (Linkedin Groups, Linkedin Answer) * Created relevant & useful content such as blog articles, powerpoint presentations, teaser ads for Wordpress, Blogger & Slideshare * Created & maintained Twitter, Facebook, Digg & Stumbleupon account for further content deployment & increased Google ranking * Exploring & studying of Google Analytics for use in new website & current & future social media strategies * Checked & approved new site member registration * Headed recruiting of database researchers/encoders * Drafted business letters & wrote web content for new website eg. FAQ, About Us, Tips * Involved in data clean-up and data verification for contact database site * Initiated & maintained communication with current clients for better customer engagement experience * Reached out to newly registered members for feedback & further site assistance * Annotated articles for 3rd unreleased website