Coroflot
  • Hire Designers
  • Sign In
  • Sign Up
  • Jobs
  • Designers
  • Discover
  • Salaries
  • Jobs
  • Designers
  • Discover
  • Salaries
  • About Us
  • FAQ
  • Privacy Policy
  • Terms of Use
  • Contact Us
  • Create Portfolio
  • Hire Designers
  • Sign In
e
Director - Innovation & Digital Strategy

Justin Tsui

Hong Kong, Hong Kong
  • Follow
  • Contact
  • Stream
  • Portfolio
  • About
  • About

    Trained in Hong Kong & London with extensive experience in consumer insight research, product design & innovation, brand strategy & retail marketing. Justin have great passion in driving integrated innovation for business leadership with his holistic approach in business strategy, product & brand innovation, and marketing communication.

    Justin aspire to be an Innovation Leader & Brand Strategist who serve people’s life with meaningful & enjoyable product/service experience, which drive sustainable business growth and contribute to a better world at large.

    Specialties: Product Design & Innovation, Integrated Brand Building and Brand Experience, Disruptive Business Innovation, Design Thinking & Creative Leadership, Creative Organizational Startup, Consumer Behavior & Psychology, Digital and Social Media Marketing, China Social Trends etc

  • Education
    • MA Industrial Design
      Central Saint Martins
      2000 - 2002
    • Master Industrial Design
      University of the Arts London
      2000 - 2002
    • BA Industrial Design
      The Hong Kong Polytechnic University
      1994 - 1997
  • Experience
    • Brand & Digital Strategy Director
      Favor eMarketing - www.favorhk.com
      Jun 2012 - Present (10 years 7 months)
      With an ambition to set benchmarks for digital marketing that focus on "building brand & increase sales" with measurement. Justin developed an Intelligent eMarketing Service (iES) frameworks that consist of 6 services and 1 measurement, encompassing strategic planning, build brand awareness & engagement, to e-commerce integration and measurements.

      We exist not to build fans and followers, but to leverage digital & social technology that add values to brands and drive conversions & sales; we measure, analysis, learn & optimize in the process to strike for better results with strategic & creative ideas.
    • Director - Innovation & Digital Strategy
      Artefactx Consultants Limited - www.artefactx.com
      Apr 2012 - Present (10 years 9 months)
      Custom-made integrated business strategy & design solutions in product development, branding and e-marketing. To provide consultant service for SME and MNC who seek to develop new brand and product development for China & Hong Kong markets. One stop consultant service for business transformation consultant leveraging the digital & social media platform for effective brand building and e-commerce solutions.
    • New Product Development Leader
      Leading Skin Care Brand in Watson's
      Aug 2011 - Apr 2012 (8 months)
    • Principle Design Manager
      Procter & Gamble
      Feb 2009 - Jul 2011 (2 years 5 months)
    • Creative Manager / Director
      The Continuity Company
      May 2005 - Jan 2009 (3 years 8 months)
    • Senior Product Designer
      VTech
      Jul 1999 - Apr 2005 (5 years 9 months)
    • Designer
      CMDA
      Feb 1998 - Jun 1999 (1 year 4 months)
  • Awards

    05 HKDA Gold Award

    99 VTech International Design Competition (Gold Award)

    96 Global Design Challenge (Honourable Mention Award)

    96 BEA Lighting Design Award

  • Affiliations

    www.justintsui.com

  • Skills
    • Design Management
    • Industrial Design
    • Research
  • Elsewhere on the Web
    • n
  • On Coroflot
    @justintsui, member since 2000
      • Followers 11
    |

    Design-driven companies worldwide use Coroflot to recruit exceptional talent.

    Connect with us to get new jobs and projects daily.

    • 7
    • q
    • R
    • I
    • n
    • Coroflot

      • About Us
      • FAQ
      • Privacy Policy
      • Terms of Use
      • Contact Us
      • Blog
    • Hiring Tools

      • Post a Job
      • Find Designers
      • Job Network
      • Design Salary Guide
    • Latest Design Jobs

      • Senior Web Manager

        Earthjustice

      • Senior Manager, UX Research

        Grubhub

      % Design Jobs RSS

    © 2023 Core77, Inc.