A quickly growing brand of moderately priced, professional-grade airsoft guns, air guns, and accessories. We targeted an under-served demographic of modern airsoft enthusiasts, an edgier audience that includes gamers and ex-military personnel. Black Ops has been able to breathe a new tactical edge into simulated combat and target shooting. With quality products and a stand-out marketing approach, Black Ops continues its motto of “Let the mission begin...”
Marketed in a brighter retail package, I strove to offer something unique to the airsoft world. Focusing on a clean, straightforward, detail-oriented design, and have gone to great lengths to promote safety and correct gun handling by focusing on easy-to-read manuals, warnings, and warranties.
