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Assoc. Art Director
HMP Global
Malvern, PA
Sep 2022 - Present (3 years 9 months)
• Design and evolve brand systems, including logos, color palettes, typography, iconography, and visual guidelines.
• Maintain brand consistency across all creative touchpoints and channels.
• Create engaging and on-brand digital advertisements (static and animated) for social platforms and online ads.
• Design social media graphics and animated posts tailored for platforms such as Instagram, LinkedIn, and Twitter.
• Create visual assets for landing pages and front-end website experiences in alignment with UX best practices.
• Design print advertisements, flyers, brochures, one sheets and large-format signage.
• Develop branded materials for in person conferences, including wayfinding, environmental graphics, booth displays, and pop-up structures.
• Design visually dynamic sales decks and pitch presentations, collaborating with marketing and sales teams to translate data and messaging into high-impact visuals.
• Design custom graphics for email marketing campaigns
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Senior Lead Graphic Designer
Globus Medical
Audubon, PA
Aug 2012 - Sep 2022 (10 years 1 month)
• Design and produce product technique guides, brochures, sell sheets, email campaigns, website assets, social media content, trade show booth graphics and product packaging
• Logo creation and re-branding concepts
• Work closely with sales, marketing, and product development departments to conceptualize, design, and create all necessary materials needed to launch and market various products
• Meet with vendors to produce and finalize projects
• Sustain high level of production in a fast paced and deadline driven environment with a focus on project management and organization
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Graphic Designer
Great Valley Publishing Company
Spring City, PA
Oct 2009 - Jul 2012 (2 years 9 months)
Worked alongside fellow designers and art director to design and layout various feature articles and departments for six healthcare related publications.
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Philadelphia Museum of Art
Freelance Graphic Designer
Philadelphia, PA
Aug 2008 - Oct 2008 (2 months)
Worked closely with editors and designers to create solutions for the various departments throughout the Museum. Designed print materials including mailers, invitations, brochures, signage, and posters, from concept to production.