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Senior FA Artist
Apr 2015 - Present (11 years 2 months)
FA (FINISHED ARTWORK)
• Manage daily Job Flow/Delegation
• Attend to enquiries from the Client Servicing
• Adapt approved concepts to various Media
- Above the line Advertising
- Below the line Advertising
- Outdoor Large Format Advertising
- Point of Sales Materials
• Maintain consistency of the campaign
• Ensure all FAs are done as according to the Client’s Corporate Identity
VISUALISE
• Set up Presentation Slides for Job Pitch
• Creating Visuals/Eements/Icons
• Construct Mockup to check functionality and feasibility
DIGITAL IMAGING
• Touch up images
• Create clipping path for images
SOFTWARE SKILLS
• Illustrator
• Indesign
* Photoshop
• Keynote
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Senior Studio Artist
Singapore, Singapore
Apr 2008 - Mar 2015 (6 years 11 months)
STUDIO MANAGEMENT
• Assist Studio Manager in daily Job Flow and Job Delegation
• Attend to enquiries from the Client Servicing and Studio Team
• Identify issues with the work flow, document them and look for solutions
FA(FINISHED ARTWORK)
• Adapt approved concepts to various Media:
- Above the line Advertising
- Below the line Advertising
- Outdoor Large Format Advertising
- Point of Sales Materials
• Maintain consistency of the campaign
• Ensure all FAs are done as according to the Client’s Corporate Identity
DESIGN
• Layout of the Advertisement
• Visual elements
VISUALISE
• Creating Visuals
• Construct Mockup to check functionality and feasibility
DIGITAL IMAGING
• Touch up images
• Creating visual elements
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Desktop Artist
Singapore
Jul 2003 - Mar 2008 (4 years 8 months)
FA(FINISHED ARTWORK)
• Adapt approved concepts to various Media:
- Above the line Advertising Like Press and Magazine Advertisements
- Outdoor Large Format Advertising like Store Front Lightbox, Bus Stop 6 sheets Panel, Wholly Wrapped Bus and
Billboard
- Below the line Advertising like Direct Mailer, Leaflet, Brochure and Catalogue
- Point of Sales Materials like Shelf Wobbler/Talker and Store Standee\
• Maintain consistency of the campaign
• Ensure all FAs are done as according to the Client’s Corporate Identity
DESIGN
• Layout of the Advertisement
• Visual elements
VISUALISE
• TVC Storyboards
• Drawing Visuals
• Constructing Mockups
DIGITAL IMAGING
• Touch up images
• Creating visual elements
STUDIO ADMINISTRATION
• File Keeping
• Art Supplies
CLIENTS HANDLED
ABN AMRO, AMK Hub, Cortina, Esplanade, FANCL, Hyundai, ICI Dulux, Jergens, Kao, MDIS, Millennium Hotel and Resorts, Malls of Centrepoint, MYOB, Olympus, Raoul, Ricoh, RHB Bank, Sentosa Cove, Swenson’s
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Assistant Cinema Manager
Studio Cinemas (S) Pte Ltd
Singapore, Singapore
1998 - 1999 (1 year)
Responsible for direct involvement with customer queries and complaints; exercising rigid control over company procedures to facilitate the smooth process of daily operations; performing a constant inventory check to ensure stock availability for the cinema snack bar. Responsibilities expanded into training and managing new employees.