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About
Resourceful, analytics-driven, marketing and communications professional with over a decade of experience planning, developing, and executing marketing programs. Deadline-driven and able to multitask as needed to ensure projects are completed to budget and specifications.
Can work well independently and in a team environment. Thrives in a results-driven workplace and is dedicated to exceeding expectations to reduce costs, improve efficiencies, and increase revenue. -
Education
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BFA Graphic DesignRochester Institute of Technology2002 - 2005
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Experience
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Digital Marketing Consultant & DesignerAug 2003 - Present (22 years 10 months)Partner with startups and small businesses across the country to create or improve their online presence.
- Document and communicate key planning/program initiation meeting outcomes
- Manage the discovery phase to scope projects for clients by auditing their online presence and identifying areas for growth and improvement
- Communicate with clients to identify needs and evaluate business solutions
- Create project documentation and strategy plans
- Lead and implement process improvement exercises to optimize workflow
- Project management for consumer new digital product launches
- Research competitors to identify potential new product and service opportunities
- Design, build and publish responsive and SEO friendly websites using various platforms
- Develop unique and relevant copy to attract new customers and retain existing ones
- Plan, implement and execute email campaigns utilizing HubSpot, Constant Contact, Omnisend, and various other marketing automation platforms
- Create, curate and manage all published content on blogs and social channels, while monitoring, listening, and responding appropriately to users
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@kgdzine, member since 2007
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Following 2
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Followers 6
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