Karen Medwetz

• Created new workflow process between content development team and creative design teams to streamline processes and significantly decrease time to “go live” online.
• Supported online QA team to troubleshoot function and graphic design errors and restore workability to customer experience.
• Optimized customer search experience by providing SEO-friendly copy that drove traffic to site.
• Analyzed customer usage trends continuously which helped design team create new products reflecting customer preferences.
• Merchandised independent and diverse card artists’ work embedded into website for unique selections for customers which drove stronger site usage.

• Collaborate with marketing/merchandising team for product placement on website.
• Create and input marketing data.
• Established art/card reviews for quality.

• Work closely with other artists to create social expression products/gifts that contain customer's digital photos.
• Communicate closely with departments from our satellite locations for accuracy of completed art files.
• Create and troubleshoot files to be placed on the PhotoWorks website.
• Manage art files from other artists and assign to others for completion.

Development Enterprise (GLIDE) is a unique public/private partnership (located on the Lorain County Community College Campus) that can help you to grow your business, whether you are at the idea or expansion stage.

I participate in an entrepreneurship with the company TheraVasc. I was coupled up with them through the GLIDE program and Lorain County Community College. I am employed with TheraVasc on a contract basis to complete his website.

• Redesigning order forms for Wheelchairs, Power Scooters and other Home Medical Products.
• Converting Invacare to paperless order forms by using Adobe LiveCycle and making the order forms interactive.
• Inventing and streamlining library of information for company to be able to create their own order forms.

• Exceeded weekly production goals.
• Created and planned greeting cards and other social expression products for various programs including seasonal, everyday and Christmas Box. Clients included Target, Walmart, Carlton, InRythm, and SimplyAG.
• Created artwork for products using a variety of media including paint, letterpress, collage, wool, and felt.
• Designed and updated stationary products.
• Utilized hand lettering skills to create products.
• Combined design trends, concepts, editorial, and color to create ideas for use in new products.
• Responsible for daily committee oversight review and direction of studio output.
• Trained new associates in computer programs, finishing operations, and product completion.
• Partnered with editors, marketing, and other artists to produce new card products for large innovations projects.
• Conducted global resourcing and research for product.

• Collaborated with clients in concept building meetings.
• Produced design and layouts for newsletters, advertisements, and catalogs.
• Managed business card accounts including typesetting, proofs and delivery.
• Processed film for completed jobs.

• Managed operations including delivery of completed jobs, sales rep scheduling, organization of completed jobs, bindery work, and customer service.
• Responsible for accounts payable, accounts receivable, billing, reconciliation quarterly statements and taxes and sales commissions.